21GRAMS- Director, Product Design

21GRAMS, a Real Chemistry subsidiary, is an advertising agency born to make healthcare more human. Not just in our work, but in how we conduct business, approach client relationships, and treat each other. We believe in being good to each other and hard on the work, and in creating work that makes a meaningful difference for patients, caregivers, healthcare professionals, and brands.

Job Summary

The Director, Product Design is a senior design leader responsible for setting the product design vision, raising the quality of the work, and building the conditions for teams to deliver cohesive, accessible, and effective digital experiences. This role leads complex engagements across websites, platforms, products, services, and connected ecosystems, translating user needs, brand strategy, business goals, technology constraints, and healthcare requirements into clear experience direction.

This is not solely an execution role. The Director is accountable for design strategy, client leadership, team development, resourcing, design operations, and measurable experience outcomes. They remain close enough to the work to guide critical decisions, facilitate discovery, critique design, and step into high-impact moments while enabling senior designers to lead day to day.

What You Will Do

Design Vision and Product Strategy

• Own the product design vision and experience strategy across a portfolio of complex client engagements, connecting user needs, brand intent, business objectives, and technical feasibility.
• Partner with Experience Strategy, UX, Product Management, Creative, Technology, Data, Medical, Strategy, and Account leadership to frame opportunities, define roadmaps, and establish measurable outcomes.
• Lead discovery and definition activities, including stakeholder alignment, experience principles, journey framing, service blueprints, value propositions, prioritization, and product or platform planning.
• Identify opportunities that extend beyond the immediate brief and turn them into clear, decision-ready recommendations for clients and agency leadership.

Design Excellence and Delivery

• Set and uphold a high bar for interaction design, visual design, responsive behavior, content hierarchy, prototyping, motion, and end-to-end experience coherence.
• Guide teams from early concepts through detailed design, validation, launch, and optimization, ensuring that strategic intent is maintained through implementation.
• Oversee scalable design systems, component libraries, pattern governance, and documentation in Figma, working with engineering partners to improve quality and delivery efficiency.
• Build accessibility into the work from the start, applying WCAG 2.2 AA principles and inclusive design practices rather than treating compliance as a final review step.
• Use qualitative research, analytics, usability findings, and business measures to evaluate design decisions and recommend iteration.

Client and Cross-Functional Leadership

• Act as a trusted senior design partner to clients, clearly articulating experience strategy, design rationale, trade-offs, risks, and recommendations to executive and working teams.
• Lead high-stakes presentations, workshops, critiques, and decision-making sessions, creating alignment across internal and external stakeholders.
• Partner with project and account leadership on scope, staffing, schedules, assumptions, and change management; surface delivery risks early and propose practical solutions.
• Represent Product Design in new-business opportunities, estimates, proposals, capability presentations, and pitch work.

People Leadership and Practice Development

• Manage, coach, and develop product designers across levels through clear expectations, actionable feedback, growth plans, and regular career conversations.
• Create an environment where designers can do their best work, with strong critique, psychological safety, accountability, and thoughtful delegation.
• Partner with Experience leadership on hiring, staffing, performance management, succession planning, and capability development.
• Improve the Product Design practice through reusable methods, templates, standards, training, and responsible adoption of emerging tools, including AI-enabled workflows.
• Contribute to a culture of collaboration across Product Design, UX, Creative, Technology, and Strategy, reducing silos and improving continuity from concept through launch.

What Success Looks Like

• Clients see Product Design as a strategic partner, not only a production capability.
• Teams have clear experience direction, decision criteria, and an appropriate level of design leadership from discovery through delivery.
• Creates a more consistent, accessible, and high-quality experience across the portfolio.
• Designers receive strong coaching, understand what is expected of them, and demonstrate measurable growth.
• The practice becomes more scalable through better systems, methods, staffing decisions, and cross-functional ways of working.
• Experience recommendations connect to defined user, client, and business outcomes.

What You Should Have

• 10+ years of experience in product design, experience design, interaction design, or a related discipline, including 3+ years managing and developing designers.
• A portfolio demonstrating leadership across complex, multi-channel digital products or platforms, from strategy and concept through detailed design and launch.
• Experience leading multiple workstreams or a portfolio of client engagements in an agency, consultancy, product organization, or similarly complex environment.
• Deep fluency in human-centered design, interaction design, visual systems, prototyping, responsive design, information architecture, and design systems.
• Strong working knowledge of Figma and modern collaborative design workflows; familiarity with Adobe Creative Cloud and prototyping or motion tools is helpful.
• Practical knowledge of accessibility standards, including WCAG 2.2 AA, and the ability to guide teams in designing inclusive experiences.
• Demonstrated ability to partner with engineering, product, research, content, analytics, strategy, creative, and account teams.
• Excellent executive communication, facilitation, storytelling, critique, negotiation, and stakeholder-management skills.
• Experience defining design outcomes and using research, usability testing, analytics, and performance data to improve experiences.
• Comfort operating in ambiguity, making informed trade-offs, and balancing strategic leadership with hands-on guidance when the work requires it.

This Position Is a Strong Fit If

• You can move between the 30,000-foot view and the detail that determines whether an experience actually works.
• You are direct, low-ego, generous with feedback, and able to challenge the work while supporting the people doing it.
• You bring structure to ambiguity, anticipate needs, and help teams make better decisions faster.
• You care about craft, but judge success by the quality, usefulness, accessibility, and impact of the experience.
• Our Company values – Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an “I” – really speak to you. 
• You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We’re always evolving. 
• You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data. 
• You are highly organized self-starter, able to work independently and under tight deadlines. 

Preferred Experience

• Healthcare, pharmaceutical, patient support, medical technology, or other regulated-industry experience.
• Experience with privacy, consent, regulated content, and design considerations for patients, caregivers, and healthcare professionals.
• Experience supporting business development, scoping, estimating, and presenting capabilities or pitch work.
• Experience leading enterprise websites, authenticated platforms, service ecosystems, omnichannel programs, or AI-enabled experiences.

 

Pay Range: $140,000 - $155,000
This is the pay range the Company believes it will pay for this position at the time of this posting.  Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time.