Account Director, Design & Technology (I) - China

Kickstarter is seeking a passionate and strategic Account Director, Design & Technology to join our Outreach team in China. This role sits at the heart of our efforts to connect with and support creators, playing a vital role in driving engagement and ensuring creators have the resources and guidance they need to succeed on our platform. Reporting to the Head of Design & Technology, the Account Director, Design & Technology will work closely with cross-functional teams to develop and implement outreach strategies, cultivate relationships within creative communities, and advocate for creators' needs internally. This role will be based in China, primarily supporting the China and greater Asia Technology community that we serve.

As a key contributor to the company's strategy in the Design & Technology categories, this role works across functions to develop and maintain key relationships and partnerships to strengthen Kickstarter's community of Design & Technology creators. You are responsible for maintaining and growing market share in the category through hitting key targets for acquisition of new business and retention of priority creators. The ideal candidate is a proactive, relationship-driven professional with a deep understanding of Design & Technology; strong communication skills; and a passion for empowering creators to bring their projects to life.

Creator Engagement & Support

• Build and strengthen relationships with creators in Kickstarter’s community, connecting with promising businesses and individuals who could use Kickstarter to bring impactful projects to life.
• Track creator interactions using Kickstarter’s CRM, ensuring adherence to service-level agreements (SLAs) for curation and outreach support.
• Own relationships with top-tier creators in the category of focus, assuring consistent communication to retain their business and collaborating with Kickstarter’s creator success team to support their launches.

Community Education & Development

• Identify opportunities to educate and empower creators by sharing best practices, industry insights, and platform resources.
• Serve as the face of Kickstarter within the category of focus, working with Kickstarter’s Communications and Marketing teams to pursue public and press appearances as well as in-person and virtual one-to-many community development opportunities.

Partnership & Ecosystem Building

• Establish and strengthen relationships with institutions and partners within the broader creative ecosystem to build Kickstarter’s referral pipeline.
• Collaborate with industry stakeholders to expand Kickstarter's reach and visibility within key creative communities.

Event Strategy & Representation

• Contribute to Kickstarter’s strategy for industry events, attending as a representative to engage with creators and industry audiences through networking and public speaking opportunities.
• Leverage events to connect with new and returning creators, positioning Kickstarter as the go-to platform for their funding needs.

Strategic Outreach & Growth

• Contribute to the strategy for category of focus, collaborating across the company to meet key targets for revenue, creator retention, and growth.
• Advocate for Kickstarter in a competitive funding landscape, identifying and pitching new prospective creators while working to re-engage and win back those exploring alternate funding paths.
• Gather market intelligence on industry trends and competing platforms to inform outreach strategies and positioning.

Product Adoption & Feedback Loop

• Support the development and rollout of new product features and services by recruiting beta participants and driving adoption among priority creators.
• Serve as an internal champion for the needs of creators, surfacing feedback on product, policies, and user experience to internal stakeholders and collaborating across teams to enhance the creator experience.

Content & Marketing Collaboration

• Utilize Kickstarter’s category-specific curation channels to showcase creators' work and collaborate with marketing teams to feature priority creators across brand channels.
• Develop strategies to highlight success stories and inspire new creators to engage with Kickstarter.

About You

• You have at least 5 years of professional experience working in Design & Technology, including a network of connections with the community and industry knowledge.
• You have experience and orientation to the Shenzhen and greater China technology ecosystem.
• You have exceptional communication skills in both Mandarin and English: adept at speaking and presenting to small and large groups, and able to represent Kickstarter in a positive light at industry events.
• You have experience working within a global business or startup, working across Asia and North America.
• You have strong knowledge of Design & Technology and an understanding of what makes projects in these areas a good fit for Kickstarter.
• You have a demonstrated ability to collaborate and execute on strategic plans that get data-driven results.
• You have a strong sense of what makes projects within your categories of focus stand out — with the ability to assess quality, innovation, creativity, and clarity of presentation when reviewing a campaign independently.

You can read more about our benefits and working at Kickstarter at our Jobs page: https://jobs.kickstarter.com/