About FWD Group
FWD Group (1828.HK) is a pan-Asian life and health insurance business that serves over 40 million customers across 10 markets, including BRI Life in Indonesia. FWD’s customer-led and tech-enabled approach aims to deliver innovative propositions, easy-to-understand products and a simpler insurance experience. Established in 2013, the company operates in some of the fastest-growing insurance markets in the world with a vision of changing the way people feel about insurance. FWD Group is listed on the Hong Kong Stock Exchange under the stock code 1828. For more information, please visit www.fwd.com
PURPOSE
This role is responsible for supporting the Group Centre of Excellence (COE) for Savings and High Net Worth (HNW) products, driving consistent application of product structuring principles, proposition frameworks and playbooks across markets to enable well-structured, competitive and commercially effective product outcomes.
The role focuses on supporting Business Units (BUs) in shaping Savings and HNW product propositions, ensuring alignment with Group standards while allowing for market-specific adaptation.
It plays a key role in:
- Supporting consistent application of Savings & HNW product frameworks across markets
- Shaping product structuring and proposition clarity from a customer and commercial perspective
- Providing structured inputs into product reviews and solutioning
- Enabling cross-market knowledge sharing and capability uplift
A holistic coverage across all Savings and HNW product categories (Par, Non-Par, Universal Life, ILP, Index-linked, Annuities and HNW solutions) to provide customer-led and cohesive solutions to markets.
- Customer: It provides relevant & unique solutions to address customers’ needs
- Consistency: It aligns what we offer with what we promise, both from a vision and brand promise
- Collaboration: It enhances our efficiency to bring new innovative products to markets through collaborative partnership with the relevant stakeholders from the countries and the Group Office.
KEY ACCOUNTAIBILITIES
Support the Savings & HNW COE across markets
- Support the development and refinement of Savings & HNW playbooks covering product structuring approaches, customer positioning and proposition frameworks
- Translate Group standards into practical guidance for BU product teams Identify gaps and opportunities in Savings and HNW propositions across markets
- Contribute to product structuring discussions, ensuring clarity of proposition and competitiveness
Support product structuring and financial considerations
- Work with BU product teams to shape product structures, including guarantees, crediting mechanisms and benefit design
- Provide input on financial considerations, including product competitiveness, margins and customer value
- Support evaluation of product trade-offs (e.g. guarantees vs flexibility, returns vs risk exposure)
- Ensure product propositions are clear, competitive and aligned to target segments and channels
Enable consistency and playbook adoption
- Drive adoption of Savings & HNW playbooks across markets
- Support BUs in applying Group frameworks consistently, while adapting to local market and regulatory requirements
- Maintain and enhance playbooks and reference materials based on market feedback
- Promote sharing of best practices and successful product structures across markets
Support product reviews and solutioning
- Support review of products, including those exceeding thresholds or with deviations from guidelines, focusing on structuring, competitiveness and customer value
- Highlight key considerations relating to product design, financial implications and market positioning Work with Group stakeholders to consolidate inputs and support structured recommendations
- Support resolution of product structuring issues through cross-functional collaboration
Collaborate across functions to support product development
- Work closely with Group Actuarial, Investment, Risk, Finance and Distribution functions to support product structuring and development
- Support alignment across stakeholders to ensure feasibility and implementation clarity
- Assist BU teams in navigating dependencies with external parties (e.g. investment banks, reinsurers, asset managers)
Support cross-market initiatives and capability building
- Contribute to Group-wide Savings & HNW initiatives and projects
- Support development of tools, templates and reference materials to improve consistency and efficiency
- Participate in knowledge sharing forums and capability building across markets
QUALIFICATIONS / EXPERIENCE
- 15+ years of experience in Savings, Investment or HNW product development, proposition or related roles
- Basic understanding of financial metrics, capital considerations and product structuring preferred
- Experience supporting product structuring and development across markets or segments
- Experience in Group-level roles or cross-market leadership
- Actuarial, investment or financial structuring background preferred
KNOWLEDGE & TECHNICAL SKILLS
- Strong business acumen and analytical skills, excellent communication skills
- Ability to demonstrate the creativity and disruption in creating strong & unique product propositions based on customer insights
- Ability to manage multi-tasking
- Highly Resourceful
- Excellent people & leadership skills to provide effective products and sales & distribution marketing partnership
- Ability to work with a highly entrepreneurial and rapidly growing business for multi-channel distribution
- High level of organizational skills and ability to balance multiple priorities and conflicting deadlines
- Willingness to travel to support country initiatives whenever needed
- Value-added technical and financial acumen skills
- Knowledgeable with Risk Management framework
