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Associate Director, Analytics
Are you curious by nature? Do you always seek to understand human behaviors in your everyday life? Do you believe strategic communications can help make the world a better place? Do you think the world of research needs to change and adapt to a more complex and ever-evolving world? Do you have an entrepreneurial mindset and want to shape a consulting division? If so, Edelman Intelligence is looking for you to join our team!
Edelman is seeking an Associate Director, Analytics to join our expanding Data & Intelligence team (DXI). We are seeking an analytics leader who is passionate about learning, problem-solving, and leveraging data to re-define how businesses and brands interact with their customers. This role will oversee a team of analysts and work directly with internal and external stakeholders to define, build, and execute multi-channel measurement strategies for brand and acquisition programs for global clients. The ideal candidate should have experience in a cross-functional, collaborative client-facing environment and bring a balance of a left-brained analytical fact-finding, paired with right-brained intuition and storytelling to service Edelman’s top clients.
Responsibilities:
Own the development of measurement frameworks, learning agendas, and data integration across multiple workstreams for global clients.
Contextualize and apply data to generate a holistic view of the consumer and inform the development of programs, content, and experiences.
Apply knowledge of the client and the digital analytics craft to evaluate new data opportunities in the form of new sources, methodologies, technology partnership, client priorities, etc.
Foster creative thinking around how to use data and how data can solve business challenges in support of marketing and communication activities (e.g., media, CRM, eCommerce, etc.)
Collaborate with cross-discipline leads in Creative, Channel Strategy, Planning, Paid Media, and Business Intelligence to guide decision-making with technical and non-technical groups.
Provide day-to-day management and mentorship to a team of analysts on both short and long-term projects.
Basic Qualifications:
6+ years of relevant professional experience working with paid marketing data and developing insights
Bachelor’s degree or equivalent work experience required
Preferred Qualifications:
Experienced marketing analytics leader with experience hiring, onboarding, and developing talent ideally within an advertising agency, consulting, or other client-services environment.
Expertise in cross-channel performance analytics with technical knowledge of web analytics, organic analytics and paid analytics.
An excellent storyteller and data visualizer with experience in Tableau, Datorama, Google Data Studio preferred.
Ability to simultaneously manage multiple deliverables with various stakeholders
Prospers in a dynamic & fast-paced environment.
Strong team player who naturally possesses selfless, amicable, and supportive personal characteristics.
The team is here for you: Our team currently includes…
Fun first attitudes – because what’s the point of doing great work if aren’t having fun?
Career pathing on the mind – whether you plan to stay for 2 years or 20 years we put your development and career goals as a priority
Open space floor plan community – the best research happens with collaboration and sometimes that includes input from our non-research co-workers
Broader communications exposure – you will get the opportunity to work alongside broader Edelman teams such as Corporate, Brand, Digital, Assembly, and more
Open minds for new ideas and methodologies – maybe it’s not broken, but that doesn’t mean we can’t make it better
Level agnostic – doesn’t matter if you are the boss or an intern, we are all in this together
Global Reach – we have researchers you can tap into around the world
$86,000 - 138,000 a year
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An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.
DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.