Associate, Marketing Strategy (NC)

Holman is a family-owned, global automotive services organization anchored by our deeply rooted core values and principles that have enabled us to continue Driving What’s Right throughout the last century. Our teams deliver the Holman Experience by treating our customers and each other as we would like to be treated, and creating positive, rewarding relationships all around.

The automotive markets Holman serves include fleet management and leasing; vehicle fabrication and upfitting; component manufacturing and productivity solutions; powertrain distribution and logistics services; commercial and personal insurance and risk management; and retail automotive sales as one of the largest privately owned dealership groups in the United States.

Duties:

• Support the planning, prioritization, and execution of marketing initiatives, ensuring activities are aligned with business objectives, target outcomes, and measurable performance goals.
• Monitor performance and outcomes, interpret results, and identify opportunities to improve effectiveness. Apply insights from data, research, and trends to inform data-driven strategic recommendations.
• Manage and optimize marketing programs, campaigns, or operational workstreams, utilizing performance data and insights to improve effectiveness and business impact.
• Develop and maintain integrated project plans that include milestones, dependencies, success measures, and performance indicators.
• Prepare and deliver performance reporting, dashboards, and business reviews that translate data into actionable insights and recommendations.
• Build strong working relationships to effectively collaborate cross-functionally and support effective execution and delivery.
• Identify and implement process improvements through performance analysis, scaling best practices, and continuous improvement.
• Support budget management by tracking marketing spend and identifying variances or follow-up needs.
• Leverage marketing technology tools for planning and performance tracking to drive data-driven decisions.
• Perform all other duties and special projects as assigned.

Required Education & Experience:

• Four-year college degree, preferably in a marketing, communications, or related program
• 3+  years’ experience in marketing or a related field

Preferred Education & Experience:

• MBA Preferred

Planning/Organizing/Managerial Knowledge:

• Ability to manage multiple initiatives while balancing competing priorities, business objectives, and performance outcomes.
• Strong analytical and organizational skills with the ability to assess data, identify trends, and translate findings into actionable priorities.
• Ability to develop project plans that incorporate milestones, dependencies, KPIs, and measures of success.
• Experience monitoring performance metrics and utilizing data to assess program effectiveness and support decision-making.

Communicating & Influencing Skills:

• Strong ability to build relationships and collaborate effectively with the ability to influence stakeholders through analysis, insights, and business rationale.
• Ability to communicate complex data and recommendations clearly and effectively to diverse audiences.
• Ability to independently identify risks, evaluate alternatives, and recommend solutions based on data and business impact.
• Ability to leverage metrics and performance insights to support decisions, recommendations, and continuous improvement efforts.

Outputs:

• Execute and coordinate marketing initiatives in support of business objectives
• Analyze business and campaign performance data and reporting to identify insights and support recommendations.
• Maintain effective working relationships with internal stakeholders and leaders. Clearly communicate priorities, risks, and outcomes.
• Track and document marketing plans, campaign activity, budgets, and follow-up items to support team alignment.
• Contribute to process improvements and support the adoption of best practices.  

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INDRS

At Holman, we exist to provide rewarding careers and better lives for employees and their families. We hire, train, empower, and reward exceptional people. Our journey is guided by our desire to get it right every time and the acknowledgement that we have an opportunity to be better. To be better, we have to do better, and to do better we must know better. That’s why we are listening, open to learning new things – about ourselves and each other. We will never stop striving for improved diversity, equity, and inclusion because we are successful together when we feel trusted and supported. It’s The Holman Way.

At Holman, your total compensation goes beyond your paycheck. To position you for success and provide a rewarding career and better life for you and your family, Holman is proud to offer you the benefits you deserve; including protection against illness, disability, loss of work, or preparation for retirement. Below is a brief overview of the programs available to full-time employees (programs may vary by country or worker type):

• Health Insurance
• Vision Insurance
• Dental Insurance
• Life and Disability Insurance
• Flexible Spending and Health Savings Accounts
• Employee Assistance Program
• 401(k) plan with Company Match
• Paid Time Off (PTO)
• Paid Holidays, Bereavement, and Jury Duty
• Paid Pregnancy/Parental leave
• Paid Military Leave
• Tuition Reimbursement

Benefits:

Regular Full-Time

We offer excellent benefits including health, vision, dental, life and disability insurance, and 401(k) with company match. Our time off benefits include Paid Time Off (PTO), paid holidays, bereavement, and jury duty. In addition, we offer paid pregnancy and parental leave, and supplemental paid military leave to eligible employees.

Temporary or Part-Time

In geographic areas with statutory paid sick leave, part-time and temporary employees will receive a paid sick leave benefit that meets the mandated requirements.

Pay:

We offer competitive wages that are commensurate with job-related skills, experience, relevant education or training, and geographic location, starting in the range of $66,320.00 - $94,505.00 USD annually for full time employees. The annual compensation range is comprised of base pay earnings.

Artificial Intelligence Statement

We recognize that applicants for positions at any organization may view AI tools for tasks such as drafting a resume or cover letter, provided the information is accurate and truthful. However, applicants should not use AI tools to:

• Answer interview questions on their behalf, or use AI tools in any way during the interview or other qualification process(es).

• Misrepresent or embellish qualifications, skills, or experience

• Create false or misleading representations of identity (e.g., deepfakes or altered images/videos)

Your application, whether an AI tool is used or not, should reflect your authentic abilities and experiences. Any use of AI that compromises honesty or integrity may result in disqualification from the process.

Equal Opportunity Employment and Accommodations:

Holman provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. 

If you are a person with a disability needing assistance with the application process, please contact HR@Holman.com

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.