Job Posting Title:
Business Manager, Key Accounts
Req ID:
10137175
Job Description:
Job Description
Overview
We are seeking a commercially driven licensing professional with strong experience in the fashion industry, who deeply understands the needs, trends, and pain points of fashion brands.
This role will focus on building strategic partnerships with licensees and key fashion clients, leveraging Disney’s IP and licensing solutions to drive mutual business success and long-term value creation.
Principal Responsibilities
Strategic & Client Partnership Management
- Build and manage strong, long-term relationships with fashion brands and licensees
- Act as a trusted partner by understanding clients’ business needs, challenges, and growth opportunities
- Utilize Disney’s IP and licensing capabilities to deliver tailored solutions that enhance partners’ commercial success
- Drive strategic partnerships that go beyond transactional licensing to long-term collaboration
Category & Business Management
- Implement regional category strategies and develop localized market plans aligned with business priorities
- Own and deliver annual revenue targets and category growth objectives
- Identify opportunities across products, franchises, channels, and pricing strategies to expand market share
- Proactively identify and onboard new licensees with strong strategic fit
Market & Industry Insights
- Leverage deep understanding of the fashion industry ecosystem to anticipate trends and shifts
- Provide insights on consumer behavior, brand positioning, and competitive landscape
- Translate industry knowledge into actionable licensing and partnership strategies
Retail & Commercial Execution
- Collaborate with key retail partners to optimize product assortment, positioning, and in-store presence
- Drive opportunities with buyers and retailers through tailored programs and partnerships
- Ensure strong execution at retail through effective merchandising and storytelling
Product & Creative Collaboration
- Partner with product development teams and licensees to ensure strong product-market fit
- Guide product strategy using both market trends and Disney franchise strengths
- Maintain high standards of product quality and brand integrity
Financial & Operational Management
- Own category budgeting, forecasting, and revenue performance
- Monitor licensee performance and drive accountability against targets
- Ensure compliance with Disney standards, contracts, and policies
Cross-functional Collaboration
- Work closely with Marketing, Retail, and Sales teams to develop integrated campaigns
- Support initiatives that strengthen brand presence and consumer engagement
- Contribute to regional planning and share local market insights
What We’re Looking For
- Strong experience in the fashion industry (brand, retail, or related sectors)
- Deep understanding of fashion brands’ business models, challenges, and consumer insights
- Proven ability to build and manage client relationships at scale
- Strong commercial acumen with experience in partnership development or licensing/business development
- Ability to translate insights into strategic, actionable business plans
- Collaborative mindset with strong communication and stakeholder management skills
Key Success Factors
- Ability to combine industry insight + Disney IP strength to create differentiated value
- Building trust-based, long-term partnerships with licensees and clients
- Delivering sustainable revenue growth while enhancing brand equity
Job Posting Segment:
APAC - Brand Commercialization
Job Posting Primary Business:
Global (APAC GC/KR)
Primary Job Posting Category:
Retail Licensing
Employment Type:
Full time
Primary City, State, Region, Postal Code:
Shanghai, China
Alternate City, State, Region, Postal Code:
Date Posted:
2025-12-03
