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Cincinnati, OH; Chicago, IL
Hybrid
84.51° Overview:
84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates create more personalized and valuable experiences for shoppers across the path to purchase.
Powered by cutting-edge science, we utilize first-party retail data from more than 62 million U.S. households sourced through the Kroger Plus loyalty card program to fuel a more customer-centric journey using 84.51° Insights, 84.51° Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing.
84.51° follows a 5‑day in‑office work schedule to support collaboration, alignment, and team connection.
Join us at 84.51°!
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RESPONSIBILITIES:
Support the execution of media campaigns across various verticals
Assist with campaign setup, trafficking, QA, and launch readiness to help ensure accuracy, timeliness, and compliance
Translate client briefs and campaign inputs into executional requirements with guidance from team members and partners
Monitor campaign pacing and performance and escalate risks, issues, or optimization opportunities as needed
Support the development of campaign reporting, performance recaps, and other materials used in internal and client discussions
Learn and apply category-specific requirements, including relevant compliance considerations for regulated industries such as Pharma and Alcohol
Contribute to campaign execution across onsite, offsite, and in-store media channels in coordination with internal teams
Partner with Client Partnerships Executives, Sales, Campaign Operations, Creative, Product, and other cross-functional teams to support campaign delivery
Assist with client onboarding, platform access, billing, invoicing, and other activation-related support activities
Maintain accuracy and organization across assigned campaigns and day-to-day tasks
Identify questions, issues, and process improvement opportunities and raise them to the appropriate team members
Learn and apply 84.51° tools, processes, products, and ways of working in support of campaign execution
QUALIFICATIONS, SKILLS, AND EXPERIENCE:
Bachelor’s degree required or equivalent practical experience
0–3 years of relevant experience in digital media activation, campaign management, ad operations, retail media, or a related field
Foundational understanding of digital media, campaign execution, or advertising operations
Strong attention to detail and organizational skills
Ability to manage multiple tasks and priorities in a fast-paced team environment
Strong written and verbal communication skills
Foundational analytical and problem-solving skills with the ability to interpret campaign performance data with guidance
Ability to work collaboratively with cross-functional partners
Proficiency in Microsoft Office, including Excel and PowerPoint
Familiarity with onsite media, programmatic media, retail media, or regulated categories such as Pharma or Alcohol is a plus
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Pay Transparency and Benefits
