Digital Media Planner

Planning: 

• Assist in planning and executing comprehensive digital media strategies across various channels to meet client objectives. 
• Forecast and implement ad serving and brand safety to ensure effective campaign performance and protecting brand reputation. 
• Collaborate with internal teams (e.g., creative, analytics, client service) to ensure seamless campaign execution and alignment. 

  Compliance & Performance Analysis: 

• Analyze performance data, track campaign metrics, and offer data-driven recommendations for continuous optimization. 
• Continuously monitor campaign performance against KPIs, identify areas for improvement, and implement optimization strategies to maximize ROI. 
• Develop and deliver comprehensive campaign performance reports and use historical data and competitive research to identify insights and optimizations. 

  Budget & Implementation Management: 

• Monitor and manage budgets, ensuring proper allocation and tracking with media vendors. 
• Collaborate with the buying team to guarantee zero-error execution and handle budget adjustments as needed. 
• Oversee invoicing and reconciliation to maintain financial accuracy. 
• Ensure accurate reconciliation, invoicing/billing, and mapping data to our internal media campaign management platform. 

The Ideal Candidate  

• Minimum 3 years’ work experience in a planning role. 
• Experience working at a Media Agency preferable. 
• Knowledge along with a passion for digital. 
• Intermediate MS Office skills including Excel and PowerPoint 
• Experience in developing and implementing analysis and reporting strategies 
• Project management; ability to manage multiple projects across critical yet often fluctuating deadlines 
• Experience with new / emerging media, a plus 
• Result-oriented with strong communication and analytical skills. 
• Ability to work within a fast-paced deadline driven environment. 
• Analytical and problem-solving skills. 
• Strong understanding of the media landscape. 
• Understands business principles and good practice.