Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Director, Subject Matter Expert – Growth
DIRECTOR, SUBJECT MATTER EXPERT – GROWTH
ROLE DESCRIPTION
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Advisors & Consulting Services
Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants.
The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Marketing Services Growth SMEs bring deep expertise in customer acquisition, activation, engagement, portfolio optimization, retention and reactivation, connecting strategy, analytics and marketing execution to deliver measurable business outcomes.
Positions for different specializations and levels are available in separate job postings. Please review our consulting specializations to learn more about all opportunities and apply for the position that is best suited to your background and experience: https://careers.mastercard.com/us/en/consulting-specializations-at-mastercard
Title And Summary
Director, Subject Matter Expert – Growth, Advisors & Consulting Services
As a Marketing Services Growth Subject Matter Expert, you will be responsible for helping teams and clients within the issuing and acquiring context translate business challenges into data-driven growth strategies across the customer lifecycle.
You will combine consulting problem-solving, data-driven marketing and hands-on execution, and will help turn customer and portfolio insights into scalable acquisition, activation, engagement and retention strategies with measurable business impact.
You will be able to operate as the go-to Growth expert for Marketing Services, independently shaping complex client solutions, challenging project teams, supporting commercial conversations and codifying best practices that can be scaled across markets.
You will mentor and coach junior teammates inside and outside of direct engagement teams and engender effective contribution to Mastercard’s knowledge management and Marketing best practices within the Growth context. At Mastercard, you are expected to not only have a tremendous impact in transforming our clients, but also have a leading role in shaping the organization’s future.
Roles and Responsibilities
Client Impact
Lead complex engagements with several workstreams, aligning Mastercard and client stakeholders on scope, governance, risks and decisions.
Act as a trusted advisor to senior client leaders, combining market, competitive and performance insights into strategic guidance.
Diagnose growth opportunities using customer, portfolio, transactional and marketing performance data to identify where the biggest opportunities exist across acquisition, activation, engagement, usage and retention.
Develop end-to-end growth strategies covering areas such as new customer acquisition, cross-sell, onboarding, early engagement, activation, spend stimulation, portfolio optimization, retention and reactivation.
Translate insights into executable growth initiatives, defining target audiences, value propositions, customer journeys, campaign mechanics, channel strategies, offers/incentives and measurement frameworks.
Drive a test-and-learn mindset, establishing hypotheses and KPIs, monitoring campaign performance, identifying optimization opportunities and turning results into actionable recommendations.
Support commercial teams in shaping and selling Growth engagements, helping identify opportunities, structure the solution, articulate the value proposition and define an appropriate scope.
Team Collaboration & Culture
Support the definition of the expected value of each engagement and make sure delivery achieves it.
Provide expert guidance to project teams and client-facing leads on growth opportunities, methodologies, use cases and best practices.
Bring Growth expertise into project delivery, challenging teams on the strategic rationale behind campaigns rather than focusing only on execution.
Connect capabilities across Marketing Services and broader Services, identifying when Growth solutions should incorporate analytics, personalization, loyalty, data or other capabilities.
Codify and scale best practices, developing playbooks, frameworks, reusable methodologies and case studies that allow successful Growth approaches to be replicated across clients and markets.
Build Growth capabilities within the MS track, mentoring consultants, reviewing approaches and deliverables, and raising the overall level of growth expertise across teams.
Qualifications
Basic qualifications
Undergraduate degree with 15+ years of work experience
6+ years of experience in a consulting environment (preferred)
Strong knowledge of growth and performance concepts
Experience managing data-driven marketing and hands-on execution, and turning customer and portfolio insights into scalable acquisition, activation, engagement and retention strategies with measurable business impact
Experience coaching and managing teams across multiple consulting engagements, that involve structured problem solving and stakeholder management
Experience managing key client relationships, including owning and developing mid and executive-level client contacts
Knowledge of business KPIs, financials, and organizational leadership
Ability to identify new business development opportunities, and experience drafting proposals and scoping new opportunities
Exceptional analytical and quantitative problem-solving skills and ability to structure analyses to form data-driven solutions to ambiguous client challenges
Ability to manage multiple tasks and clients in a fast-paced, deadline-driven environment
Advanced Word, Excel and PowerPoint skills required; data analytics expertise preferred
Ability to communicate complex ideas effectively – both verbally and in writing – in English
Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs
Ability to travel to client sites on a semi-regular basis
Preferred Qualifications
Broad experience working in growth functions for fintechs or startups
MBA or master’s degree with relevant specialization (not required)
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
