Associate, Media, Lebanon

 

About Essencemediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

The Media Planning Executive will support the development and execution of effective media plans to enhance our clients' online presence, drive engagement, and achieve marketing goals. This entry-level role is ideal for an enthusiastic individual eager to learn the intricacies of media planning, contribute to campaign success, and grow within the dynamic media industry.

• Assist in the research and analysis of target audiences, market trends, and media consumption habits to inform media strategies.
• Support the development and implementation of comprehensive media plans across various channels, including digital, social, and traditional media.
• Help prepare media briefs, presentations, and reports for internal teams and clients.
• Collaborate with media vendors and internal teams (e.g., creative, analytics) to ensure seamless campaign execution and optimization.
• Monitor campaign performance, gather data, and contribute to performance reports, identifying key insights and areas for improvement.
• Assist in managing media budgets, tracking expenditure, and reconciling invoices.
• Maintain accurate records of media plans, insertion orders, and campaign details.
• Stay updated on the latest media trends, technologies, and best practices to contribute fresh ideas to the team.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

 

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• Foundational understanding of media planning principles and digital marketing concepts.
• Familiarity with digital media platforms, content creation, and campaign management.
• Strong analytical and quantitative skills, with an ability to interpret data.
• Excellent communication, organizational, and presentation skills.
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
• Eagerness to learn, a proactive attitude, and a strong attention to detail.
• Ability to manage multiple tasks, prioritize effectively, and contribute to projects in a fast-paced environment.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.