Experiential Holiday Tour Manager, US (Contract)

POSITION: TOUR DRIVER
LOCATION: REMOTE, U.S
DATES: NOV 2nd - DEC 20th

COMPANY OVERVIEW 

Salt is a North American marketing agency that creates connected experiences through creative, digital & media innovation.

Our mission is to “Earn The World’s Attention” and Salt is built to find, develop, execute, and amplify the ideas that are worthy of our clients’ audiences. We’ve structured our agency to do what’s right for our clients – to connect different perspectives, to work across mediums, and to focus on delivering meaningful, effective results.

We’re committed to living up to the values in our name. “Salt of The Earth” means we value collaborative, humble, hard-working people here. We’re looking for people who are as smart as they are kind because we believe the right talent and the right culture help us do what’s right for our clients.   

We are hiring experiential Holiday Tour Managers for the 2026 Coca-Cola Holiday Caravan, spreading joy and sharing acts of kindness with people across America. The contract runs from November 2 through December 20, 2026, with two truck teams scheduled to conclude on December 13 based on their assigned routes. Tour Managers will be on the road for the majority of their contracts, traveling with a team of four crew members. Accountabilities include working with venues, retailers, and vendors, and acting as a liaison between the Salt back-office team and field staff.

*Please note that this is a freelance/contracted 1099 role and is open to applicants across the United States. 

RESPONSIBILITIES: 

• Crew/team management (2 crew members will be licensed drivers) 
• Setup and teardown support at all tour stops  
• Preparing logistics for all tour stops with venue contacts 
• Facilitating licensing and permitting where necessary 
• Working as hybrid of manager and brand ambassador at every tour stop, engaging with consumers 

EXPERIENCE & SKILLS: 

• Proven In-field / Tour management experience 
• Adaptability and strong problem-solving skills 
• Excellent active listening & time management skills 
• Ability to build rapport and collaborate with others internally and externally 
• Organized with the ability to multi-task if required 
• Proactive attitude with a passion for team & client satisfaction 
• High level of efficiency and accuracy 

REQUIREMENTS: 

• Ability to travel domestically 
• Must be willing to work weekends 

SALT’S VALUES 

• SALT OF THE EARTH: We aspire to be good people. People who are humble, hardworking, honest and kind to one another. People who are fun to work with, who trust and are respectful of each other 
• DO WHAT IS RIGHT: We don’t believe in taking shortcuts. We believe in doing what is right, not what is easy or expected 
• EARN IT: We believe in rolling up our sleeves and not being afraid of hard work. We want to earn the respect of others, the results we deliver and the praise we receive 
• MAKE THINGS BETTER: We aspire to leave things better than we found them and are always looking for a better way. Great ideas come from anywhere, they come from being curious, passionate, solutions-oriented people who care deeply about what we do 
• SEEK DIFFERENT PERSPECTIVES: We believe in embracing difference; the perspective it brings, how it challenges us, how it spurs creativity, and its ability to make us better 

Salt XC is committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees regardless of race, national origin, religion, sexual orientation, gender, age or disability.