Front-End Content Developer

About us

Our founder, Lena Bryant didn't set out to change fashion forever, but that's exactly what she did. 120 years later, Lane Bryant remains the iconic plus-size brand. Empowering women is kind of our thing. Our inclusive community of customers and associates champions the acceptance of all sizes, shapes, and people. If you believe in the power of clothes to create confidence and empower self-expression, you'll be at home here.

About the role

The Front-End Content Developer will build high-impact marketing experiences across our digital channels. This role focuses on translating design and brand strategy into fast, responsive, accessible, and conversion-optimized web experiences—including homepages, landing pages, and content modules. The Content Developer will work at the intersection of engineering, UX, and marketing, bringing campaigns to life with engaging user interactions and always with a focus on the customer.

 

The impact you can have

• Develop and maintain responsive, high-performance marketing pages and components using modern front-end technologies
• Translate design concepts, wireframes, and brand guidelines into high-quality, production-ready code
• Build reusable components and templates for campaigns, landing pages, and promotional content
• Optimize front-end performance for speed, accessibility, SEO, and conversion rates
• Partner with marketing, UX, and design teams to implement A/B tests and personalization experiences
• Integrate content with CMS platform (e.g., Salesforce Commerce Cloud)
• Ensure cross-browser compatibility and consistent behavior across devices
• Debug, test, and continuously improve user-facing functionality
• Stay up to date with evolving front-end technologies

 

You’ll bring to the role

• 4-6+ years in front-end development or similar role
• Experience in retail
• Strong proficiency in HTML5, CSS3, and JavaScript
• Strong proficiency with responsive design
• Familiarity with web accessibility stan
• dards, SEO principles, and web performance optimization
• Familiarity with Figma and Jira
• Strong attention to detail and ability to match design specifications closely
• Ability to coordinate multiple work efforts and work well with multiple teams at one time
• Strong communication skills to support team processes, planning, documentation and creative development

 

Benefits at KnitWell Group 

• You will be eligible to receive a merchandise discount at select KnitWell Group brands, subject to each brand’s discount policies.
• Support for your individual development plus career mobility within our family of brands    
• A culture of giving back – local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support our communities*   
• Medical, dental, vision insurance & 401(K) retirement*  
• Employee Assistance Program (EAP) 
• Time off – paid time off & holidays* 

 

*Any job offer will consider factors such your qualifications, relevant experience, and skills. Eligibility of certain benefits and associate programs are subject to employment type and role.  

 

Applicants to this position must be authorized to work for any employer in the US without sponsorship. We are not providing sponsorship for this position. 

#LI-KB1

 

 

Location:

LB OH Corp Office-LaneBryant-New Albany, OH 43054

Position Type:

Regular/Full time

Equal Employment Opportunity
The Company is an equal opportunity employer and welcomes applications from diverse candidates. Hiring decisions are based upon a candidate's qualifications as they relate to the requirements of the position under consideration and are made without regard to sex (including pregnancy), race, color, national origin, religion, age, disability, genetic information, military status, sexual orientation, gender identity, or any other category protected by applicable law. The Company is committed to providing reasonable accommodations for job applicants with disabilities. If you require an accommodation to perform the essential duties of the position you are seeking or to participate in the application process, please contact myHRSupport@knitwellgroup.com. The Company will make reasonable accommodations for otherwise qualified applicants or employees, unless such accommodations would impose an undue hardship on the operations of the Company’s business. The Company will not revoke or alter a job offer based on an applicant’s request for reasonable accommodation.