Global Market Manager (Off-Road Vehicles)

At Polaris Inc., we have fun doing what we love by driving change and innovation. We empower employees to take on challenging assignments and roles with an elevated level of responsibility in our agile working environment. Our people make us who we are, and we create incredible products and experiences that empower us to THINK OUTSIDE.

The Global Market Manager, Off-Road Vehicles leads product planning and lifecycle management for Polaris ORV products in international markets. Guided by Voice of the Customer and Design-to-Value insights, you will shape product strategies and manage key lifecycle measures, including market share, sales objectives, product specifications, development costs, quality goals, pricing, and profitability. Working as a key member of the global product team, this role partners across business functions, international subsidiaries, and distributors to support profitable growth. This position offers significant ownership of long-range product planning, portfolio decisions, and go-to-market strategies across global markets.

Key Responsibilities:

• Lead the development and maintenance of the ORV Long-Range Product Plan for global markets, ensuring alignment with Powertrain, Parts, Garments and Accessories, and North America product plans.
• Develop product proposals, program plans, and business cases for new global programs; champion adherence to the Polaris Development Process, support gate reviews, and secure approvals from Gate 1 through Gate 2.
• Analyze market data, competitive activity, and demographic and lifestyle trends to identify growth opportunities aligned with the strategic objectives of the ORV business in global markets.
• Study consumer behaviors that influence ORV purchasing decisions, monitor customer satisfaction trends, and determine the Voice of the Customer research needed to meet or exceed consumer expectations.
• Manage the international product portfolio through accurate volume and model-mix forecasting, collaborating with Operations, Sourcing and Purchasing, Powertrain, and Sales Operations to support planning cycles and financial goals.
• Establish clear Key Product Characteristics for global customers and product specifications, balancing consumer needs, technical considerations, cost targets, quality goals, and commercial objectives.
• Lead Product Development Committee meetings to define and plan the execution of strategic ORV growth initiatives in global markets.
• Recommend product pricing based on competitive positioning in international markets and product-line profitability goals.
• Lead new-product launch and go-to-market strategy development in partnership with Marketing, global subsidiaries, and distributors.
• Monitor technology, regulatory, and competitive product-development trends; identify and advocate for innovations that solve consumer problems and strengthen the Polaris ORV product offering.
• Coordinate accessory and bundle plans with Parts, Garments and Accessories to support target customers and enhance the Polaris ORV ownership experience.
• Support the integration and implementation of the ORV business in new segments through organic development, strategic alliances, or acquisitions, and represent Polaris at industry events, trade association meetings, and consumer-facing activities.

Desired Competencies:

• Business Acumen: You understand how your work impacts financial performance, operational efficiency, and organizational goals, and you make decisions with the broader business context in mind.
• Collaboration: You work effectively with others across functions and levels, contributing to shared goals while respecting different perspectives.
• Data & Analytical Literacy: You interpret data, metrics, or reporting to inform decisions, identify trends, and measure outcomes relevant to your role.

Qualifications:

• Bachelor’s degree in Marketing, Engineering, or a related field required; MBA or other graduate degree preferred.
• Minimum of 5 years of relevant sales, marketing, or product development experience.
• Strong analytical and financial skills, including the ability to use market, customer, competitive, and financial information to support product and portfolio decisions.
• Knowledge of quantitative and qualitative market-research tools and techniques, with a strong customer focus.
• Excellent presentation and influencing skills, with the ability to communicate effectively with internal and external audiences at multiple levels, including senior management, international press, subsidiaries, distributors, and dealers.
• Ability to understand technical concepts and simplify complex decisions into clear product attributes and recommendations.
• Strong communication, interpersonal, collaboration, and cross-functional influencing skills, with the ability to build trust and execute across functions and divisions.
• Global cultural awareness and the ability to work effectively with international stakeholders.
• Ability to competently operate off-road products; extensive knowledge of off-road vehicles, powersports products, or automotive products is preferred.
• Ability to work in a standard office environment and make regular trips to Polaris engineering and manufacturing facilities.
• Ability to travel 25–30%, primarily internationally.
• Ability to travel up to 50% between the Plymouth, Medina, and Wyoming, Minnesota offices on a regular basis.
• This position is not eligible for sponsorship.
  

The starting pay range for Minnesota is $116,000 to $153,000 per year. Individual salaries and positioning within the range are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills, and geography.  While individual pay could fall anywhere in the range based on these factors, it is not common to start at the high end or top of the range. 

To qualify for this position, former employees must be eligible for rehire, and current employees must be in good standing.

We are an ambitious, resourceful, and driven workforce, which empowers us to THINK OUTSIDE.  Apply today!

At Polaris we put our employees first, by offering a holistic approach to their health and financial wellbeing.  Polaris is proud to offer competitive compensation, including a market-leading profit-sharing plan that is fundamental to our pay-for-performance culture. At Polaris, employees are owners of the company through company contributions to our Employee Stock Ownership Plan and discounted employee stock purchases plan. Employees receive a generous matching contribution to 401(k), financial wellness education and consultation to plan for their financial future. In addition to competitive pay, Polaris provides a comprehensive suite of benefits, including health, dental, and vision insurance, wellness programs, paid time off, gym & personal training reimbursement, life insurance and disability offerings.  Through the Polaris Foundation and our Polaris Gives paid volunteer time off, we support employees who actively volunteer their time, efforts, and passions to improve the health and wellbeing of the communities in which they live, play and work. Employees at Polaris drive our success and are rewarded for their commitment.

About Polaris

As the global leader in powersports, Polaris Inc. (NYSE: PII) pioneers product breakthroughs and enriching experiences and services that have invited people to discover the joy of being outdoors since our founding in 1954. Polaris' high-quality product line-up includes the Polaris RANGER®, RZR® and Polaris GENERAL™ side-by-side off-road vehicles; Sportsman® all-terrain off-road vehicles; military and commercial off-road vehicles; snowmobiles; Slingshot® moto-roadsters; Aixam quadricycles; Goupil electric vehicles; and pontoon and deck boats, including industry-leading Bennington pontoons. Polaris enhances the riding experience with a robust portfolio of parts, garments, and accessories. Proudly headquartered in Minnesota, Polaris serves more than 100 countries across the globe. www.polaris.com

EEO Statement

Polaris Inc. is an Equal Opportunity Employer and will make all employment-related decisions without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, marital status, familial status, status with regard to public assistance, membership or activity in a local commission, protected veteran status, or any other status protected by applicable law. Applicants with a disability that are in need of an accommodation to complete the application process, or otherwise need assistance or an accommodation in the recruiting process, should contact Human Resources at 800-765-2747 or Talent.Acquisition@Polaris.com.  To read more about employment discrimination protection under U.S. federal law, see: Know Your Rights: Workplace Discrimination is Illegal (eeoc.gov).