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New York, New York, United States
Onsite
We’re building the world’s leading cross-border fintech for emerging markets - empowering families, fueling local economies, and changing how millions access financial services.
Since our launch in 2019, we have transformed how money moves across borders with our operations spanning 6 out of 7 continents and covering both the busiest and most underserved (remittance) corridors. We tapped into a massive shift - from banks to phones - bringing digital finance to places where traditional systems never reached. The next stage of growth will fuel a network of services and products especially designed to make money more accessible to diaspora communities including local cards, and additional savings and payments features.
We’re growing fast, backed by world-class investors, and scaling a product that blends real world impact with cutting edge fintech innovation.
Here’s a little more:
Founded by Harvard grads and 3-time founders who previously built Segovia (acquired) and GiveDirectly (>$300M revenue, fastest-growing NGO in the world)
Backed by top investors including Spark Capital, Canaan, Reid Hoffman, Breyer Capital, Unbound, Wamda, and more
Built by global top performers from Bain, Google, McKinsey, Uber, Checkout, Bolt, and beyond - we move fast, stay humble, and care deeply about our mission
Truly global team - 250+ people, 50+ nationalities, 50+ languages
Guided by our values - ownership, impact, humility, and heart - in deed, not just word
The Role
Your role will be to boost the growth of TTS in the Latam corridor. You will work to continue launching TTS within various Latam communities in Mexico & Central America, and build a comprehensive, community-oriented growth strategy. While performance marketing is managed centrally, you will lead our local expansion by identifying exactly who our audience follows and trusts. You will conduct deep customer research to understand the emotional side of sending money home; execute high-impact partnerships; and drive boots-on-the-ground awareness to win against our real competition: the in-person remittance counters at Latino supermarkets.
Reporting to our Regional Manager, Latam, you’ll combine great sales and marketing prowess with a data-driven test-and-learn mindset. You’ll be a creative thinker who is always looking for ways to hack growth
The role offers the chance to join a high growth startup and to have a positive impact on the communities we serve. We are looking for a candidate with an immigrant background or a deep, lived understanding of remittance culture. You should have an entrepreneurial spirit, a test-and-learn mindset, and the execution power to drive seasonal campaigns (e.g., Father's Day, back-to-school) from idea to implementation.
Build trust-based relationships with diaspora communities through in-person and online communications
Conduct customer research with transfer senders on a regular basis
Initiate, negotiate and build partnerships with community associations and organizations
Set up local offline and community-driven awareness campaigns
Source and lead community ambassadors, champions and influencers
Manage customers’ CRM
Optimize Operations with help from Product, Ops, Eng and Support teams
Deepdive into customer pain points and work with the different teams as well as the Country Manager to solve them
Travel to connect with and better understand the Latam diaspora and grow our customer base
Dedicate part of your time to call customers and respond to messages/comments across our our owned media channels
Work with the Country Manager to outline the growth plan for the market, including the growth strategy, monthly budget, targets, CAC, and CRM campaigns
Based in Mexico City or NYC.
Relevant experience in high growth-environments (startups, marketing, fintechs); we are flexible on seniority and open to junior or manager level candidates
Exceptional knowledge and networks among the Latam diaspora across [Mexico and Central America]
Strong business development/sales/marketing/analytical background
Experience driving execution-heavy growth initiatives and seasonal community campaigns
Having contacts with Latin influencers and celebrities in [location(s)] is a plus
Strong interpersonal and communication skills
Passion for working with and for migrant communities
Resourceful and has the ability to get things done. Also doing “more” with “less”
Fluency in English and Spanish.
Outgoing - you love speaking to people and enjoy building meaningful relationships with customers and community members across cultures
Execution oriented - we have an “impact first” philosophy and a lot to be done. You should be able to take an idea to implementation
Mission-Oriented - you are passionate about working with immigrant communities and/or financial inclusion
Flexible - you are comfortable setting your working hours to accomplish your goals, including work commitments on nights and weekends (e.g events or customer meetings)
Organized - you have a system for how you approach your work that can keep you on track in a scrappy startup environment
Driven - you thrive in fast-paced, target oriented environments
Impact first
Team next
Accept reality
Propose solutions
Win with grit
Be proactively candid, with yourself and others
Love the particular
Own it
Create positive energy
Maybe, even have fun
Taptap Send is an equal opportunity employer dedicated to building an inclusive and diverse workforce. All employment decisions are decided on the basis of qualifications, experience and business need. We strongly encourage applications who are members of underrepresented communities to apply.
If you require reasonable adjustments to be made during the recruitment process, please do not hesitate to let us know. Any information you provide us in this respect will only be used to accommodate your requirements.
Note: we recognize imposter syndrome is real - any candidate that does not perfectly fit every characteristic of this role is still strongly encouraged to apply.
