GTM Manager Outbound (all genders)

Accountabilities

• Build and continuously improve an AI-powered outbound sales engine, automating research, lead scoring, prospecting workflows, and performance reporting using tools such as Claude and HubSpot.

• Identify, research, and prioritize high-value target accounts based on ideal customer profiles, business needs, and potential commercial opportunities.

• Engage key decision-makers through personalized outreach across multiple channels, including phone calls, LinkedIn, video messages, and industry events.

• Develop compelling cold outreach messages and tailored prospecting strategies that generate interest and establish meaningful connections with potential customers.

• Qualify inbound and outbound meetings by assessing prospect needs, business context, and potential fit before handing qualified opportunities over to account executives.

• Provide account executives with detailed prospect insights and relevant context to support productive conversations and improve conversion rates.

• Experiment with new outreach approaches, messaging, tools, and targeting strategies on a weekly basis, documenting results and scaling successful practices.

• Monitor and optimize outbound performance using data, focusing on pipeline value generated through outbound activities and revenue converted from outbound opportunities.

• Collaborate with go-to-market leadership to establish performance targets, refine outbound processes, and align prospecting activities with broader commercial objectives.

• Take ownership of building repeatable workflows and documenting best practices as the outbound function develops.

• Contribute to a culture of continuous learning, accountability, and experimentation while supporting the organization's wider growth and sustainability mission.

Requirements:

• 2–5 years of experience in B2B SaaS outbound sales, ideally in a Sales Development Representative (SDR) or Business Development Representative (BDR) role.

• Demonstrated success generating qualified sales pipeline and achieving measurable outbound performance results.

• Practical experience using AI-powered workflows to improve sales prospecting, research, personalization, lead qualification, or reporting.

• Familiarity with CRM platforms, ideally HubSpot, including pipeline tracking, activity management, and performance reporting.

• Strong copywriting skills, with the ability to create persuasive, personalized cold outreach messages that resonate with business decision-makers.

• Data-driven mindset and the ability to measure campaign performance, interpret results, and use insights to continuously improve outreach strategies.

• Excellent communication and interpersonal skills, with confidence engaging prospects through phone, LinkedIn, video, and in-person events.

• Ability to work independently, prioritize effectively, and take ownership of building new processes in an evolving environment.

• Strong organizational skills and a proactive approach to testing new ideas, learning from results, and documenting effective practices.

• Fluency in both German and English, with the ability to communicate professionally in written and spoken form.

• Nice to have: Advanced experience with Claude and AI-assisted sales automation.

• Nice to have: Familiarity with prospecting and sales intelligence tools such as Clay or LinkedIn Sales Navigator.

• Nice to have: Previous experience as the first outbound sales hire at a startup or in building an outbound function from an early stage.

• Interest in sustainability and motivation to contribute to a mission focused on helping businesses address environmental and social challenges.

Benefits:

• Remote flexibility: Work remotely or, where applicable, from available offices in Munich or Berlin, with flexibility to shape a productive working environment.

• Competitive compensation: A competitive salary package, with specific salary figures not provided in the source listing.

• Ownership and impact: Significant autonomy to build the outbound function, influence strategy, and contribute directly to business growth.

• Professional development: Structured onboarding, feedback conversations, and training opportunities to support continued learning and career progression.

• Modern tools and technology: Access to an established technology stack and processes, with opportunities to recommend improvements and tools that increase productivity.

• Collaborative culture: Join a multicultural, interdisciplinary team that values open communication, teamwork, and continuous improvement.

• Team events: Participate in team-building activities and events throughout the year to strengthen relationships and collaboration.

• Purpose-driven work: Contribute to a sustainability-focused mission that helps small and medium-sized businesses improve their environmental, social, and governance practices.

• Environmental commitment: Work with a team that offsets its own carbon footprint.

• Employment stability: Permanent employment contract.

• Flexible work setup: Freedom to organize your working environment to support productivity and results.