Weleda stands at the forefront as the global leader in crafting certified natural cosmetics and anthroposophic medicines. With a dedicated team of approximately 2500 employees worldwide, we are passionate about innovating, producing, and promoting these products. Our holistic offerings are designed to enhance individual health and well-being. At the core of our strength lies a commitment to forward-thinking, social responsibility, and unwavering sustainability practices ― environmentally, socially, and economically. In harmony with nature and the human being - since 1921.
For our Commercial Excellence department within the Digital Organisation in Arlesheim we are looking from October 1st or by agreement for a
The role
This role will help us turn data into actionable insights for our digital business. As part of our central Data & Analytics team within Commercial Excellence, you will work closely with marketing, e-commerce, and country teams to support data-driven decision-making. Together with our Senior Business Analyst, you will focus on analytical depth — building self-service reporting capabilities for the business, delivering deep-dive analyses, and ensuring continuity through technical backup competencies.
Marketing Performance Analytics: analysis and reporting of digital campaigns and web performance, including providing data foundations for A/B testing (e.g. for conversion optimization)
Insights generation: actionable recommendations for digital touchpoints based on data analyses (e.g. customer behavior, market price dynamics)
Building self-service reporting capabilities for marketing, e-commerce, and country teams — enabling business stakeholders to access data independently
Conducting deep-dive analyses for business stakeholders to support strategic and operational decisions
Further development of our reporting infrastructure (Power BI / Google Data Studio) — building, maintaining, and consolidating KPI dashboards
Building working knowledge of our tracking setup (GA4, Google Tag Manager, server-side tracking) to ensure team resilience and continuity — a secondary but valued part of the role
Close collaboration with international country teams, Digital Marketing, E-Commerce, and IT — translating data into decisions relevant to the business
Your profile
Analytical mindset — ability to translate data into recommendations for action and communicate insights to different stakeholder groups and business partners (from operational to strategic level)
Confident in presenting analytical results to business stakeholders — turning complex data into clear, decision-relevant narratives
Experience in the digital marketing environment (performance marketing, campaign tracking)
Confident handling of data visualization and reporting tools (Power BI or Google Data Studio)
Basic technical understanding of data engineering and data warehouse (DWH) concepts is a plus
Experience in web analytics (Google Analytics 4, GTM) is a plus
Pragmatic, structured, and self-driven working style
Fluent in English and German
We offer:
Approachable leadership principles
Sustainability & value orientation
Flexible working hours
Remote working options
Transparent & open communication
International collaboration
Working in a purpose-driven company
Mobility allowance
Combining work & family life
Innovative & exciting projects
Everyone is welcome at Weleda — as an inclusive workplace, our employees are comfortable bringing their authentic whole selves to work and thrive with
their personality at Weleda. The gender-related spelling is used solely for better readability and stands for inclusion of all gender identities.