JOB PURPOSE – SUMMARY
We are seeking a Junior Client Performance & Analytics to own end-to-end client performance management, analytics oversight, dashboard governance, and insight delivery across our CRM performance and Marketing Intelligence platforms. This role consolidates client success management, performance reporting, dashboard customization, and advanced marketing analytics into a single accountable position.
KEY RESPONSIBILITIES & ACCOUNTABILITIES
Client Success & Account Stewardship (CRM Platform)
- Lead enterprise client engagement: Act as primary contact, lead reporting/governance sessions, and manage stakeholder communications to ensure smooth delivery across markets.
- Oversee performance & analytics: Direct campaign and CRM reporting, ensuring data quality and consistency in multi-market environments.
- Manage operations & SLAs: Coordinate technical escalations with Engineering/DevOps, monitor SLA adherence (incidents, MTTR, ticket resolution), and mitigate operational risks.
Digital Media Reporting & Dashboard Customization (Marketing Intelligence Platform)
- Design audience-specific dashboards: Translate stakeholder requirements into KPI frameworks and tailored dashboards for C-suite, marketing leaders, specialists, and agencies.
- Ensure reporting depth & consistency: Deliver granular, cross-channel reporting (campaign to audience level) while maintaining standardized, reusable templates across clients.
Performance Analytics & Insight Generation
- Analyze performance & ROI: Conduct cross-channel ROI and attribution analysis, diagnose performance drivers, and investigate anomalies across spend, CTR, CPA, conversions, engagement, and sentiment.
- Deliver actionable insights: Provide structured weekly “Insights & Actions” summaries with clear optimization recommendations aligned to Marketing Intelligence pillars.
- Report impact & value: Prepare executive-ready Proof of Value reports to demonstrate results and support trial-to-enterprise conversion.
Data Governance & Integrity
- Ensure data accuracy & validation: Regularly verify agency and client data across ATL, digital, social, web, and mobile sources.
- Maintain governance documentation: Document assumptions, definitions, and data dependencies to ensure transparency and consistency.
Commercial & Strategic Contribution
- Partner with Product and Engineering to enhance platform functionality based on client needs.
Success Measures (KPIs)
- SLA adherence and incident resolution performance (including MTTR)
- Reporting accuracy, consistency, and timeliness
- Quality, clarity, and actionability of insights delivered
- Reduction in reporting turnaround time
- Contribution to renewals, retention, and trial-to-contract conversion outcomes
PROFESSION, TECHNICAL SKILL AND PREVIOUS EXPERIENCE REQUIRED
Education
- Bachelor’s degree in data science, Marketing Analytics, Statistics, Computer Science, Business Analytics, or a related field.
Experience
- 2+ years in a combination of:
- Digital marketing analytics
- CRM performance reporting
- Dashboard configuration and data visualization
- Experience supporting enterprise clients (banking/telecom/insurance strongly preferred).
Technical Competencies
- Advanced knowledge of Google Ads, Meta Ads, and programmatic platforms
- Strong understanding of CRM campaign reporting and measurement
- Experience with Google Analytics and/or Adobe Analytics
- Advanced Excel and strong analytical skills
- Dashboarding/BI experience (marketing intelligence platforms preferred)
- Strong understanding of attribution models and performance measurement
Behavioral & Leadership Competencies
- Strong stakeholder management and executive communication skills
- Clear storytelling with data (C-suite-ready insight delivery)
- Structured, detail-oriented, and operationally disciplined
- Commercially minded and ROI-focused
- Strong cross-functional collaboration (Product, Engineering, DevOps, agencies)
OGILVY AFRICA – COMPANY OVERVIEW
Ogilvy Africa is the largest network agency on the continent catering to 40 countries with a team of ~900 people across Central, East and West Africa. Headquartered in Nairobi - Kenya, Ogilvy Africa manages a portfolio of over 100 brands for clients such as AB Inbev, Airtel, Africa CDC, Bill & Melinda Gates, Coca-Cola, Diageo, Distell, Equity Bank, Exxon Mobil, Kenya Airways, Mastercard Foundation, Mondelez, NCBA, Nestle, Philips, PWC, SAB Miller, Sanlam, Standard Chartered, Total, Tullow, UNICEF, Unilever, Visa, Vodafone and WWF amongst others.
We offer services across the full spectrum of marketing domains including advertising (on and offline), Customer Engagement & Commerce, Digital Transformation, Shopper Marketing, Media, PR & Influence; all under one unified setup. We’ve also created proprietary marketing products in areas such as real-time marketing, social intelligence, virtual experiences, influencer management, e-commerce enablement and content hubs. Fuelled by the holy trinity of content, data and technology; Ogilvy Africa strives to be the best-practice agency model, for Developing & Emerging markets.
In our 20+ years in Africa, we have won the highest number of regional and global awards for the region including Cannes Lions, Clio awards, Dubai Lynx Festival, SABRE Awards (Global and Africa); to name a few.
Ogilvy is a leading global creative network of WPP. Launched by David Ogilvy over 70 years ago, it’s referred-to as the Agency of Giants, by several industry experts.
BELIEFS AT OGILVY
- People need regular OS upgrades: Even the best OS will be obsolete tomorrow unless it is constantly upgraded. The same is true for people.
- We need more cows than milkmen: We are a culture of practitioners, not managers. We contribute before we comment.
- Creative about creativity: Creativity is, and will always be, our differentiator. Creativity now includes the trinity of Data–Content–Tech.
- Diversity is a competitive advantage: New profiles, new skills and new styles of leadership make us a stronger company.
- Collaborative advantage > Competitive advantage: We partner with those who are best at the skills we need. It’s the only way to scale at speed without pretending to have all the answers.
- Team Individual: You get a lot more done when everyone stops worrying about who gets the credit at the end. Teams succeed; individuals fail.
- Fail often, fail fast: We see intrapreneurs in all our people and encourage a culture of pilots. Test, succeed and scale; or fail fast, learn, and start something new.
