Adventure is our Culture. Join a team that celebrates a lifestyle as bold as the terrain we love. At Backcountry, we are rooted in adventure, recognition, and wellbeing on and off the mountain. We spotlight employee stories, celebrate milestones, and offer exclusive outdoor perks. Whether you are at HQ, in a retail store, or remote, you will be part of a team that thrives on energy, exploration, and connection.
Reports to: Creative Manager
Location: Forest Lake, MN - On-site
About the Role
The Dennis Kirk design team produces a high volume of marketing creative across email, web, and campaign assets for the powersports market. This entry-level, production-oriented role exists to ensure quality, standards-compliant artwork moves through the final production stage on time and on brand.
As Junior Graphic Designer, you will focus primarily on designing email campaigns from start to finish while supporting the broader team with asset production and retouching. In your first six months, success means consistently delivering polished, on-brand creative on deadline and becoming a reliable part of the team's production workflow.
What You'll Do
- Design email campaigns from start to finish, including layout, typography, imagery, and final production files.
- Scale, crop, retouch, reposition, and iterate on creative assets for marketing campaigns.
- Align design decisions with the behaviors, attitudes, and emotions of Dennis Kirk's powersports customers.
- Communicate ideas and concepts clearly to the Creative Manager and fellow designers.
- Maintain quality and brand standards across all deliverables through careful attention to detail.
- Manage multiple projects simultaneously and meet deadlines consistently.
- Incorporate constructive feedback quickly and collaborate with the design team to improve output.
Required Qualifications
- Academic background in graphic design or a related field, or 2+ years of equivalent hands-on experience.
- Strong online design portfolio showcasing web-based marketing campaigns, print design, and illustration skills.
- Proficiency in Photoshop, Illustrator, and the broader Adobe Creative Suite.
- Demonstrated design usability for web-based experiences.
- Ability to work within a Mac-based operating system.
- Strong attention to detail and ability to take direction well.
- Ability to distinguish colors accurately for production work.
Preferred Qualifications
- Large-scale or e-commerce design experience.
- Basic knowledge of HTML, CSS, jQuery, and JavaScript.
- Print production experience.
- Interest in or familiarity with the powersports industry.
Why Join
The people who do best here are builders. They take ownership, move fast, and want to see the direct impact of their work.
- Meaningful Work: Your designs land directly in front of powersports enthusiasts — you will see the real-world impact of your creative every time a campaign goes live.
- Training and Development: Learn from a talented design team, sharpen your production skills, and build a clear path toward more senior creative roles.
- Trusted From Day One: You will own email campaigns end to end and contribute to a team that values reliability and craft.
- Competitive Benefits: Paid time off policies, 401(k) match, medical/dental/vision and a variety of supplemental policies, and employee discounts across our portfolio of brands.
Interview Process
Please Note
- Part of our interview process is a mandatory in-person interview with someone on our team prior to an offer. Candidates that are unwilling or unable to meet for an in-person interview will be removed from consideration immediately.
CSC Generation is an equal opportunity employer. All qualified applicants will receive consideration without regard to any characteristic protected by law. If you need an accommodation during the application process, contact hrbenefits@cscshared.com.
Employment is contingent on a background check, including verification of prior employment dates.
