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Austin, Texas, United States
Hybrid
FloSports is a world-class sports media company strategically positioned to be the essential destination for passionate sports fans, delighting them with live event coverage, breaking news, highlights, stats, rankings, and team and player profiles. We are growing Our Sports every day by continuing to invest in our ever-expanding ecosystem, which consists of over a dozen sport verticals and hundreds of streaming partners. FloSports is creating the home for college conferences/leagues and sports like grappling, hockey, track & field, racing, cheer, wrestling, and more, and we are looking for innovative and passionate people like you to help us!
THE ROLE:
FloSports is looking for a Content Manager to help lead the day-to-day content strategy and execution for FloLacrosse.
This is a highly hands-on role for someone who deeply understands lacrosse and knows how to turn FloSports’ live event portfolio into content that grows our audience, creates excitement and drives fans to sign up and watch.
You should be a true subject matter expert who understands the players, teams, programs, recruiting landscape, rivalries and storylines that matter to lacrosse fans. You should also be an excellent social content creator who thrives around live sports and is comfortable identifying, clipping and publishing the biggest moments from games in real time.
The work does not stop when the game ends. A major part of this role will be finding ways to continuously maximize FloSports’ live event assets by repackaging games into highlights, short-form videos, athlete features, compilations and other content that extends the value and reach of our rights.
While this role will primarily focus on FloLacrosse, you will also regularly contribute to priority events and initiatives across the broader FloSports portfolio.
RESPONSIBILITIES:
Own the day-to-day social content strategy and execution for FloLacrosse
Create content plans around our live programming and storylines with the goal of driving viewership and subscription signups
Identify the narratives, rivalries, players and stakes that can make upcoming events feel must-watch
Actively cover live games and events in real time by identifying key moments, clipping live broadcasts and quickly publishing content across social platforms
Maximize FloSports’ live event library by turning full-game replays into highlights, short-form clips, player-focused content, compilations and other formats that extend the life of each event
Manage FloLacrosse social channels, including publishing, programming and day-to-day editorial decisions
Build content strategies that connect with both highly engaged lacrosse fans and broader audiences who may be less familiar with the athletes or events
Use performance data and audience insights to understand what drives engagement, viewership and subscription conversion
Look for opportunities to increase social and video monetization while keeping audience growth and subscription acquisition as the primary focus
Assign and coordinate work with freelancers, contributors, photographers and other external resources as needed
Collaborate closely with marketing, design, production, rights, sales and other FloSports teams around major events and company priorities
Support priority events and content initiatives across other FloSports verticals when needed
Maintain strong editorial judgment, accuracy and quality across all published content
Travel to selected lacrosse events to create on-site content, support live coverage and capture additional access-driven storytelling opportunities
KNOWLEDGE, SKILLS AND ABILITIES:
Deep knowledge of lacrosse, including major teams, athletes, programs, events, recruiting, culture and storylines across the sport
Strong experience creating social-first sports content, particularly short-form video and real-time event coverage
Demonstrated ability to identify compelling moments from live games and quickly turn them into engaging social content
Strong understanding of how to build anticipation, narratives and stakes around live sports
Experience managing social channels and making day-to-day editorial and programming decisions
Strong video instincts, including an understanding of what makes a clip, highlight or moment perform
Experience using analytics to understand content performance and inform future decisions
Strong understanding of how social and digital content can contribute to audience growth, live-event viewership and subscription acquisition
Familiarity with social and video monetization strategies
Ability to work effectively in a fast-paced, live-events-driven environment, including nights and weekends when major events require coverage
Comfortable traveling for selected events and producing content in an on-site environment
Highly organized, proactive and comfortable owning projects from idea through execution
Strong collaborator who can work across multiple teams without needing a large team or direct reports to get things done
OUR COMMITMENT TO DIVERSITY:
At FloSports, we are bonded by our passion for sports and our purpose to unite communities around experiences that finally give underserved sports the love they deserve. We recognize the need to build a company that seeks out, embraces, and celebrates our individual differences, ideas, and talent. FloSports is committed to the pursuit of a fair, equal and inclusive workplace where everyone is given the opportunity to grow to their fullest potential.
OUR BENEFITS:
Recognized three years in a row as a Top Workplace by the Austin-American Statesman
Flexibility at work - you can take control of your profession and personal schedule
All-hands events hosted in beautiful Austin, Texas
Annual equity awards for all top performers
Competitive and comprehensive medical, dental and vision plans
Peace of mind through company-paid short-term disability, long-term disability and life insurance
Generous 401(K) company match vested immediately
Progressive parental leave policies
Flexible paid time off
Hack-a-thons and a full calendar of team-building and social events
Company donation to youth teams and leagues that our employees coach
Stocked snack bar, catered lunch and breakfast tacos every week
