Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.
Snap Inc. is a technology company built around the belief that the camera presents the greatest opportunity to improve how people live and communicate. Snap empowers people to express themselves, live in the moment, learn about the world, and have fun together through its core products: Snapchat, Lens Studio, and Spectacles.
At Snap, job descriptions reflect primary responsibilities but do not limit the scope of contribution. We expect leaders at this level to operate with autonomy, exercise sound judgment in ambiguous situations, and proactively extend their impact beyond defined responsibilities to drive organizational success and long-term growth.
About the Team
The Creative & Marketing (C&M) organization brings Snap’s brand to life to our consumers, advertisers and partners. We partner closely with Sales, Product, Finance, XFN teams, and external partners to deliver creative excellence at global scale.
This role operates with org-wide influence, owns critical operational frameworks, and serves as a trusted thought partner and team leader for the Senior Director of International and Global Brand Marketing.
What You’ll Do
Strategic Planning, Budgeting & Operating Rhythm
- Own and evolve the annual, bi-annual, and quarterly planning cycles for the International Marketing organization, including SSP/OP co-ordination, planning meetings, and resource modeling.
- Act as a strategic operator and advisor to the Senior Director of International and Global Brand Marketing, C+M leads, and Finance, shaping how planning decisions are made and ensuring clarity, rigor, and accountability.
- Establish and maintain budget governance for International, providing leadership with clear visibility into spend, burn, resourcing tradeoffs, and investment prioritization.
- Anticipate future business needs by applying a deep understanding of Snap’s business strategy to inform planning timelines, inputs, and decision-making.
People & Organizational Impact
- Be a central leader and direction for the org in partnership with the Senior Director, providing guidance to the team and cross-functional partners, enabling high-quality execution while empowering others to lead.
- Model inclusive leadership by facilitating open dialogue, actively listening, and incorporating diverse perspectives into decision-making.
- Build recommendations on best ways to work, Internationally.
Business Performance, Insights & Executive Reporting
- Define and lead the global business performance rhythm, including quarterly business review templates and input, in partnership with Global leads.
- Own and scale the global case study and pipeline operating model, ensuring intake, prioritization, and workflows support revenue growth and partner success, with weekly reporting.
- Build and maintain centralized, scalable reporting systems that support measurement (client targeting) and cross-functional decision-making.
- Partner with Operations leaders across C&M (e.g., AR, EMEA, Global Marketing) to align on standards, share best practices, and drive consistency at scale.
Agency & External Partner Strategy
- Establish end-to-end agency and vendor operating frameworks, including onboarding, governance, approval flows, and procurement alignment.
- Own agency performance management, including evaluation frameworks, reviews, and partner optimization across the ecosystem.
- Identify gaps, redundancies, or opportunities to consolidate partners and improve outcomes through strategic recommendations.
Workflow Optimization, Tools & Change Management
- Own the evolution of intake systems, workflows, and tooling, ensuring they support global scale, cross-functional clarity, and ease of use.
- Identify systemic operational bottlenecks and proactively design solutions through process redesign, tooling, or automation.
- Lead change management efforts for new tools, processes, and operating models, including rollout strategy, enablement, and adoption tracking.
Knowledge, Skills & Abilities
- Advanced program and operations leadership skills, with demonstrated ability to operate in ambiguity and make complex, high-impact decisions.
- Strong strategic thinking paired with operational rigor; able to zoom from vision to execution seamlessly.
- Exceptional communicator and influencer, trusted by senior leaders and cross-functional partners.
- Proven ability to design and scale operating models, governance frameworks, and systems across large organizations.
- Highly analytical, detail-oriented, and solutions-driven, with strong judgment in evaluating tradeoffs and intangibles.
- Deep collaborator with experience partnering across Creative, Marketing, Sales, Finance, Legal, and Product teams.
- Passion for Snap’s products, creative culture, and innovation.
Minimum Qualifications
- Significant experience in operations, program management, marketing operations, business operations, or related fields.
- Bachelor’s degree or equivalent practical experience.
- Demonstrated experience leading planning cycles, operating rhythms, or org-wide process design in a fast-moving environment.
Preferred Qualifications
- Experience in marketing operations, creative operations, or sales operations within a global organisation.
- Proven success partnering with senior leaders or C-level stakeholders.
- Experience designing and operationalising agency ecosystems and vendor governance at scale.
- Strong track record of influencing policy, process, or operating model changes beyond an immediate team.
If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!
