Life tastes better with ice cream
With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry.
We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference.
What truly sets us apart is how we work.
We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done.
We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.
The role:
The Market Change Lead ensures successful adoption of new ways of working within their market; they champion the global template approach, while understanding the needs and perceptions of the local business; they are the glue joining the central and market activities always finding ways to influence and take people in market on the journey.
They partner with the Local Deployment Lead while working in close alignment with the Global and Wave Change Teams to ensure consistent execution of the global design, while addressing local needs and driving adoption.
Delivery of Market change interventions, using method and materials detailed in the global Playbooks (localised by wave teams), in collaboration with BI Market Change Coordinator.
Owns and delivers market level comms plan, using comms Toolkit materials. Utilises Wave Comms playbook to localise to their local market requirement
Validates change impact assessment – conducts local CIA for their market. Attends local design workshops (where necessary), and captures impacts into Change Impact Template
Manages team of Market Change Agents, to tailor Global Comms materials depending on local functional needs (including tone of voice and facilitating any translation requirements)
Manages Market level risks/issues/roadblocks, escalating as appropriate to the Market Change Advocate and/or Regional Change team
Collate ongoing feedback and readiness levels from their market teams and report back/escalate to the Regional Change Team where necessary
Specifically, this role drives market readiness, stakeholder engagement, and sustainable change execution—reinforcing the benefits of standardized processes and systems while building trust and commitment at all levels.
What you'll be responsible for:
Localization & Cultural Adaptation
Adapt messaging, communications, and enablement materials to reflect local cultural, regulatory, and operational considerations.
Ensure employee engagement approaches resonate with the local audience.
Stakeholder Engagement
Identify and map key market stakeholders, including leadership, HR, and influencers.
Build strong relationships to drive advocacy and engagement.
Set up and utilise a market change network to act as eyes and ears on the ground
Track stakeholder sentiment and readiness, escalating risks to the Wave Change Lead.
Employee Communications & Engagement
Deliver clear, timely, and culturally relevant communications within the market.
Champion feedback loops and employee listening to inform adjustments.
Enablement & Support
Coordinate market-level training, toolkits, and resources, leveraging global and wave assets.
Monitor adoption and sentiment locally, adjusting plans as needed.
Integration & Governance
Ensure market change activities align with wave and global governance frameworks.
Integrate change efforts with business-as-usual operations in the market.
Risk & Issue Management
Identify market-specific risks related to adoption and readiness.
Escalate issues to the Wave Change Lead and propose mitigation strategies.
Track and report on change progress and challenges.
We're looking for someone who:
Understanding of Change Management frameworks and methodologies desired, but not essential
Understanding of local Market operations – key stakeholders, organisational structure, etc
Track record of involvement in complex transformation initiatives
Strong programme management skills: planning, stakeholder management, and decision-making
Experience in leading and managing teams
Excellent communication skills
Comfort operating in formal governance forums, raising risks and issues as required
What you'll get
Alongside meaningful work and strong development, we offer a reward package that typically includes
#TMICC
Why join us?
This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end-to-end. People who are driven by success to deliver more than we ever thought we could!
You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward.
- Roles with real accountability and visible impact
- Free to move fast, experiment and challenge how things are done
- Continuous learning and development as the business grows
- Reward linked to performance and contribution.
Your career here is shaped by what you deliver, as you work across functions and markets and grow with the business.
Ready to build the future of Ice Cream?
If this sounds like the place where you'd thrive, we'd love to hear from you. Apply online and share your CV. We'll review your application and be in touch with the next steps.
If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.
Additional information
The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic. We encourage people with all backgrounds to apply including Aboriginal and Torres Strait Islander Peoples, and Māori and Pacific Peoples.