Marketing Associate

Accelerate your marketing career by helping global enterprises transform their operations. As a Marketing Associate, you will be at the forefront of orchestrating campaigns that showcase the power of AI-Powered Process Automation.

Location: London| Work Model: On-site (5 days/week)

About the Team

The Appian Marketing team is a high-energy, collaborative group dedicated to driving global pipeline and accelerating company growth. We specialize in creating impactful brand experiences, executing data-driven campaigns, and empowering our sales teams to win. Our mission is to clearly communicate how Appian delivers Enterprise-Grade Orchestration to the world’s most complex organizations, establishing us as the clear leader in the AI-Powered Process Automation market.

The Opportunity

If you are looking to launch your marketing career, there is no better place than Appian. This is not a role where you will be stuck in a silo; you will gain a 360-degree view of enterprise B2B marketing by supporting field marketing, corporate events, and marketing analytics. At Appian, you will have a seat at the table from day one, learning from industry veterans, managing real budgets, and seeing the direct impact of your work on our global sales pipeline.

What You’ll Do

• Execute Integrated Campaigns: Run comprehensive marketing campaigns and regional field programs across multiple channels to generate high-quality pipeline.
• Coordinate Event Logistics: Oversee the end-to-end logistics, vendor management, and internal staffing for corporate events, both virtual and in-person.
• Track Campaign Performance: Report on performance metrics using advanced analytics tools, delivering actionable insights to marketing leadership.
• Partner Cross-Functionally: Collaborate with cross-functional teams—including Sales, Product, and Customer Success—to align regional marketing activities with core business goals.
• Manage Marketing Infrastructure: Maintain campaign calendars, project timelines, and database hygiene within our marketing tech stack.

Required Qualifications

• Education: Minimum of a Bachelor’s degree in Marketing, Business, Communications, or a related field. (Equivalent experience is not accepted in lieu of a degree).
• Experience: 0–2 years of experience in a professional business, marketing, or agency environment.
• Core Competencies: High proficiency with Google Workspace (Docs, Sheets, Slides), strong organizational skills, and an obsession for detail.
• Execution Skills: Exceptional written and verbal communication skills with a proven ability to multitask and thrive within a fast-paced, collaborative team environment.

Preferred Qualifications

• Prior internship experience within a B2B SaaS or technology enterprise.
• Familiarity with marketing technology tools such as Marketo, Google Analytics, or project management platforms.
• We value experience with enterprise platforms such as Salesforce or ServiceNow, as these skills translate well into our Enterprise-Grade Orchestration environment.

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