Measurement Science Manager II

Why this role is on the menu

Instacart's Media Analytics team is at an inflection point: advertisers want causal proof of what their spend delivers, and our multi-retailer, first-party deterministic data gives us a rare opportunity to provide it. Turning that data into answers advertisers trust takes advanced experimentation and attribution expertise paired with real partnership skills. We're hiring a Measurement Science Manager II to prove, and improve, the impact of advertising on the Instacart platform. This role sits at the intersection of experimentation science and advertiser partnership, and the person who fills it will have a direct line of sight to advertiser confidence and ad spend growth.

 

What you'll cook up in your first year

• Leading CPG brands have credible, causal proof of advertising impact on Instacart, because you designed and delivered advanced experiments (A/B tests, holdouts, incrementality studies) that turned into optimized campaigns and bigger investments.
• Senior clients and agency partners trust Instacart's measurement and act on it with confidence, because you presented findings with executive presence and educated them on methodology through discussions, trainings, and Q&A sessions.
• Stakeholders have a measurement strategy that fits their needs, because you navigated ambiguous questions, tailored approaches, and surfaced upsell and operational improvement opportunities from the data.
• Measurement work scales beyond one-off analyses, because you built custom code, dashboards, and self-service tools that give clients and internal teams faster access to deeper insights.
• The team moves faster at higher quality, because you applied Claude, Cursor, and our internal AI platform to automate repetitive workflows and scale measurement solutions, and introduced new metrics and visualizations that reveal what standard reporting misses.

 

The secret ingredients we're looking for

The best fit is someone who can defend a methodology in a statistical deep-dive one hour and walk a CPG executive through the business implications the next. You're curious, independent, and organized, you listen before you recommend, and you care more about the decision your analysis enables than the analysis itself.

Must-have pantry staples (Minimum Qualifications)

• Bachelor's degree in a quantitative field such as Engineering, Mathematics/Statistics, Finance, Economics, or Business
• 6+ years of experience in data and measurement or consulting, with demonstrated expertise in statistical data analytics
• 3+ years of relevant experience in advertising efficacy, media/marketing measurement, and experimentation
• Advanced expertise in experimentation techniques, including A/B testing, holdout designs, and incrementality measurement
• Strong SQL skills and proficiency in statistical programming (Python/R) to create and validate custom analytical solutions
• Strong data storytelling and advanced visualization skills in tools like Tableau or Mode, plus experience developing self-service tools and dashboards for stakeholders
• Track record of turning analytics insights into strategic recommendations that drive business outcomes
• Track record of operating independently, demonstrating curiosity, active listening, creativity, and delivering results in a highly organized manner

Optional garnishes (Preferred Qualifications)

• 4+ years of conducting and presenting lift measurement studies to clients, including directing sales teams in an analytic/quantitative capacity
• Advanced knowledge of statistical techniques including marketing mix modeling, Bayesian analysis, and causal inference, plus experimental validity methods such as A/A testing and SRM detection
• Comprehensive knowledge of ad auction mechanics, targeting algorithms, and attribution models
• Ability to automate processes using AI-driven tools and workflows

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