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New York, New York, United States
Remote only
Established in 2021, Independence Pet Holdings is a corporate holding company that manages a diverse and broad portfolio of modern pet health brands and services, including insurance, pet education, lost recovery services, and more throughout North America.
We believe pet insurance is more than a financial product and build solutions to simplify the pet parenting journey and help improve the well-being of pets. As a leading authority in the pet category, we operate with a full stack of resources, capital, and services to support pet parents. Our multi-brand and omni-channel approach include our own insurance carrier, insurance brands and partner brands.
Job Summary:
PTZ Pet Insurance is seeking a Paid Media Manager who is a data-driven, growth-oriented marketing leader to own performance marketing strategy and execution across our direct-to-consumer business. This role will lead acquisition performance with paid search as the largest investment area while influencing broader channel strategy across paid social, programmatic, affiliate, partnerships, marketplaces, and emerging acquisition channels.
The ideal candidate combines analytical rigor with hands-on media expertise and a strong commercial mindset. They are equally comfortable optimizing campaigns, challenging attribution assumptions, influencing executive decisions, and identifying the next sources of profitable customer growth.
This role is accountable for driving efficient customer acquisition, improving conversion performance, and scaling revenue while balancing CAC, LTV, and profitability goals.
Job Location: Remote – USA
Main Responsibilities:
Growth Strategy & Business Ownership
Paid Search Leadership
Conversion & Funnel Optimization
Analytics & Measurement
Agency & Vendor Management
Innovation
Basic Qualifications:
Compensation:
National base pay range: $82,275 - $102,843 per year. New York City base pay range: $98,730 - $123,412 per year. This is the range we reasonably expect to pay at hire. Placement within the range depends on job-related factors such as experience, skills, and certifications. This position is not eligible for bonus or incentive pay. Base pay is one part of a total rewards package that includes the benefits listed below.
Interview Technology Notice:
Please note that phone and video interviews or screenings may be recorded and transcribed using interview technology to support our recruitment process. By continuing with the interview, you consent to this use.
Text Messaging Notice:
If you provide a mobile phone number, you may receive job-related communications via text message. Message and data rates may apply. You may opt out of text communications at any time by replying “STOP.”
#LI-Remote
All of our jobs come with great benefits including healthcare, parental leave and opportunities for career advancements. Some offerings are dependent upon the location of where you work and can include the following:
Comprehensive full medical, dental and vision Insurance
Basic Life Insurance at no cost to the employee
Company paid short-term and long-term disability
12 weeks of 100% paid Parental Leave
Health Savings Account (HSA)
Flexible Spending Accounts (FSA)
Retirement savings plan
Personal Paid Time Off
Paid holidays and company-wide Wellness Day off
Paid time off to volunteer at nonprofit organizations
Pet friendly office environment
Commuter Benefits
Group Pet Insurance
On the job training and skills development
Employee Assistance Program (EAP)
Interview Technology Notice:
Please note that phone and video interviews or screenings may be recorded and transcribed using interview technology to support our recruitment process.
By continuing with the interview, you consent to this use.
Text Messaging Notice:
If you provide a mobile phone number, you may receive job-related communications via text message. Message and data rates may apply.
You may opt out of text communications at any time by replying “STOP.”
