Want to know if this job is worth applying to?
Texas, United States
Onsite
We're looking for a Performance Creative Specialist to join our growing US Marketing team in Austin, supporting our Paid Marketing efforts. In this role, you'll create and edit the ad creative that powers our paid social and paid search campaigns, and work closely with our Growth Marketing team to understand how that creative performs so we can do more of what works.
This is a hands-on role suited to someone in their career who's equal parts creative and curious about the numbers behind the work.
Note: This role is based in Austin, Texas.
Create and edit ad creative (static, video, and copy) for paid social and paid search campaigns across channels like Meta, TikTok, and Google
Adapt creative across formats and placements, iterating quickly based on performance and campaign needs
Partner with Growth Marketing to understand creative performance, pulling basic metrics (CTR, CPA, conversion rate) and translating them into clear takeaways
Run creative testing (A/B variants, hooks, formats) to identify what resonates and feed learnings back into future briefs
Maintain a creative calendar and asset library, keeping campaigns stocked with fresh, on-brand content
Ensure all creative reflects ShopBack's brand voice and visual guidelines while adapting to each platform's best practices
Support other partnership campaigns with paid creative as needed
Take on ad-hoc creative and marketing projects as priorities shift
Ideally 2 to 4 years of experience in content creation, paid social/performance marketing, or design.
Hands-on experience with design or editing tools (e.g. Canva, Adobe Creative Suite, CapCut) for both static and video content
Comfortable reading basic performance data and using it to inform creative decisions, not just making things look good
Strong eye for visual and written brand consistency across fast-moving, multi-format campaigns
Detail-oriented, organized, and able to manage multiple concurrent creative requests against deadlines
A collaborative team player who works well across functions (Growth, BD, Design)
Genuine interest in e-commerce, cashback, or rewards is a plus
Familiarity with AI tools for creative ideation, editing, or workflow is a plus
