Principal Product Designer

Your mission

As Principal Product Designer at Bitpanda, you will shape the long-term direction of our Design System, shared product design language and experience standards. You will define the principles and foundations that enable teams to deliver coherent, accessible and high-quality experiences across products and platforms.

Operating at the intersection of strategy, systems and craft, you will partner with senior Design, Product and Engineering leaders to influence cross-product decisions, reduce fragmentation and ensure our shared foundations evolve with Bitpanda’s product and organisational needs.

What you’ll do

Set Design System and experience direction

• Define the long-term vision, strategy and roadmap for Bitpanda’s Design System and shared product design language.
• Translate product and organisational priorities into scalable principles, standards, patterns and foundations.
• Identify systemic gaps, duplication and fragmentation, prioritising opportunities with the greatest customer and organisational impact.
• Establish the operating model, governance and contribution practices that enable the Design System to scale effectively across the organisation.
• Define how the Design System’s adoption, quality, coverage and impact are measured.

Raise experience quality at scale

• Set shared standards for visual design, interaction, accessibility and cross-platform consistency.
• Lead experience and system audits, turning recurring issues into scalable improvements.
• Partner with Design leadership to evolve quality standards, review practices and critique.
• Guide complex design decisions that affect multiple products, customer journeys or verticals.
• Ensure shared foundations reflect Bitpanda’s brand and experience principles

Enable teams at scale

• Set the direction and standards for clear, current and actionable Design System documentation.
• Drive adoption through education, enablement and partnership across Design, Product and Engineering.
• Shape how shared design foundations are embedded across product development to drive consistency and quality at scale.
• Mentor designers and strengthen systems thinking and craft across the organisation.
• Shape emerging design practices, including AI-enabled workflows.

Who you are

• A Principal Designer with 10+ years of product design experience, including experience operating at Staff or Principal level.
• Proven experience scaling a Design System across multiple products, platforms and teams, including its strategy, governance and adoption.
• A strong systems thinker with excellent visual and interaction design craft.
• A trusted cross-functional partner who can influence senior Design, Product and Engineering leaders and align teams around complex decisions.
• A recognised mentor who raises the quality of craft, thinking and decision-making across the organisation.
• You bring ownership, curiosity and adaptability, and thrive in a fast-paced, fast-learning and regulated environment.