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Define the VIP product strategy, roadmap, and value proposition, with clear benefits and points of differentiation.
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Develop VIP offerings and benefit programs that address client needs across our exchanges products, and other relevant services.
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Partner with VIP Relationship Managers to understand client needs and improve the tools and experiences they use to acquire, serve, and retain clients.
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Design customer lifecycle journeys, campaigns, and CRM capabilities that support acquisition, cross-selling, engagement, and retention.
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Work with Design, Engineering, Operations, Risk, and other product teams to deliver high-quality solutions that meet business and regulatory requirements.
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Use client feedback, market research, and performance data to prioritize improvements and measure results, including adoption, trading activity, and AUM.
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Track competitor offerings and regional market developments to shape VIP propositions suited to different regulated markets.
