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Santa Cruz, California, United States
Remote only
Not Available
JOB SUMMARY:
The Revenue Intelligence Senior Analyst provides the performance analysis and reporting that informs revenue decision-making across the Core brand portfolio of approximately 5,500 hotels, including the approximately 2,000 hotels enrolled in the Revenue Optimization Consulting Services program. Working at brand, region, and market level, the analyst identifies where performance opportunity exists, measures the impact of revenue initiatives once deployed, and provides internal stakeholders with the analysis and context they need to set direction and prioritize action. The role also advances the team's use of artificial intelligence and automation, designing workflows and building reusable tools that increase analytical capacity and operational efficiency. Operating independently and with minimal supervision, the analyst translates complex data from multiple sources into concise output that supports a clear performance narrative and a defined set of actions. This is an individual contributor position with no direct reports.
Note: This role is not eligible for visa sponsorship now or in the future.
RESPONSIBILITIES:
Own recurring performance reporting — Determine which metrics, comparisons, and time horizons best answer the questions stakeholders are working on, and deliver reporting on market share index, revenue per available room, channel contribution, and segment and business mix in formats that lead with the finding rather than the data.
Analyze performance at brand, region, and market level to identify where opportunity exists — Evaluate demand patterns, event impact, channel behavior, and segment mix to determine which trends represent addressable revenue opportunity and which reflect market conditions. Provide internal stakeholders with the analysis, context, and observations they need to set direction and prioritize where to focus.
Design and maintain automated reporting and analysis workflows — Apply artificial intelligence and automation tools so that recurring analysis is produced reliably and at scale rather than assembled manually, and continuously identify processes suited to automation and rebuild them accordingly.
Measure and report the impact of revenue initiatives — Establish how success is defined, track performance against it across the relevant brand, region, or market scope, and determine whether observed improvement is attributable to the initiative or to broader market movement.
Advance the team's artificial intelligence capability — Evaluate tools and techniques, build and document reusable solutions, and enable colleagues to apply them independently in their own work.
Translate analysis into a clear performance narrative — Produce concise output for audiences ranging from working teams to senior leadership that connects what the data shows to what should be done about it.
QUALIFICATIONS:
Employment Experience
Four years of experience in performance analysis, business intelligence, revenue management, or a comparable analytical function.
Demonstrated experience working with large data sets, reconciling data from multiple sources, identifying trends, and producing analysis that stakeholders act on.
Experience automating analytical or reporting processes, with measurable improvement in cycle time, accuracy, or capacity.
Experience operating independently with minimal supervision, including setting analytical approach and managing competing priorities across stakeholders.
Experience in hospitality, hotel operations, or travel industry distribution preferred.
Technical Skills
Advanced proficiency in Microsoft Excel, including complex formulas, large data sets, and structured modelling.
Proficiency in Tableau, including building and maintaining dashboards and reporting views for varied audiences.
Working proficiency in SQL, with the ability to query and combine data from multiple sources independently.
Demonstrated ability to apply generative artificial intelligence tools (such as ChatGPT or Claude) to automate analytical and reporting workflows, including designing prompts and repeatable processes rather than ad hoc use.
Experience with hospitality performance data sources, including STR and comparable market share, demand, and channel intelligence platforms.
Proficiency in Microsoft PowerPoint, with the ability to build clear, executive-ready output.
Preferred: Python or comparable scripting for data manipulation and automation.
Preferred: familiarity with cloud data warehouse environments and enterprise reporting architecture.
Additional Skills & Competencies
Analytical judgment — Distinguishes signal from noise, determines which findings warrant attention, and forms defensible conclusions from incomplete or imperfect data.
Communication and data storytelling — Translates complex analysis into concise, clear output tailored to audiences ranging from working teams to senior leadership.
Influence without authority — Builds credibility with stakeholders who do not report to the role and equips them to act on analysis in their own decision-making.
Process orientation — Identifies work suited to automation, designs repeatable solutions, and documents them so others can use and maintain them.
Adaptability and curiosity — Operates comfortably as priorities shift, and actively seeks out emerging tools and techniques to improve how analysis is delivered.
Education Requirements
Bachelor's degree in Analytics, Statistics, Hospitality Management, or a related field.
Salary Range
The salary range for this position is $86,886 - $102,219.
Choice prioritizes our associate wellbeing by offering a comprehensive benefits program that is both competitive and flexible to help you achieve your wellbeing goals - here are just a few:
About Choice
Choice Hotels International, Inc. (NYSE: CHH), is one of the largest lodging franchisors in the world. With 7,500 hotels in 45+ countries and territories, we offer a range of high-quality lodging options in the upper upscale, upper midscale, midscale, extended stay, and economy segments. We’re the hotel company for those who choose to bet on themselves — the striver, the dreamer, the entrepreneur — because that’s who we are, too.
At Choice, we are united by the simple belief that tomorrow will be even better than today — for associates, our company, and our franchisees. At our worldwide corporate headquarters in North Bethesda, Maryland, at our technology center in Scottsdale, Arizona, and through our associates around the globe, every voice is heard and every idea is listened to, no matter what area of the company they come from. We are united in supporting the entrepreneurial dreams of our thousands of franchise owners, which propels us forward — giving our work at Choice a purpose larger than our business.
Our corporate office locations:
North Bethesda, MD — Located at Pike & Rose, our worldwide headquarters is less than 15 miles from Washington, D.C., one block away from the North Bethesda Metro station, with easy access to I-495, complimentary parking, electronic charging stations, restaurants and retail.
Scottsdale, AZ — Located at the northwest corner of Loop 101, the Scottsdale office is home to our technology, eCommerce and customer service organizations, with easy access to complimentary parking, electronic charging stations, restaurants and retail.
Minneapolis, MN — Select roles are based in our Minneapolis office on Highway 394, near the intersection with Highway 100, only five minutes from downtown.
Field/Remote — Select roles designated as field/remote will require associates to work from a home office, connecting virtually with Choice team members and leadership on Zoom, with possible required travel depending on the role.
Choice’s Cultural Values
Welcome and Respect Everyone | Be Bold | Be Quick | Listen | Be Curious | Show Integrity
Choice’s Leadership Principles
Act with Intention | Lead with Authenticity | Grow & Deliver