Sales Director

As Sales Director, you’ll play a key role in shaping StackAdapt’s growth across the Southeast. You’ll lead a team of Account Executives, influence our regional sales strategy, and help expand our relationships with leading agencies and brands across Florida and the broader Southeast market. Reporting to the VP of Sales, you’ll have the opportunity to make a meaningful impact across a significant book of business while building and developing a high-performing sales team.

This is a player-coach role. You’ll work closely with your team to develop pipeline, grow existing accounts, and close new business with agencies and brands. The ideal candidate understands the programmatic media landscape, brings strong agency relationships, and has the coaching and leadership skills to help a high-performing sales team reach its goals.

StackAdapt is a remote-first company; however, our Sales teams are regionalized. For this role, we are prioritizing candidates located in Florida or the broader Southeast region.

What you’ll be doing

• Lead, coach, and develop a team of approximately six Account Executives.
• Establish regular 1:1s and team rhythms to support performance, development, and accountability.
• Help AEs build pipeline, grow existing accounts, and close new business with agencies and brands.
• Join client meetings and pitches, both virtually and in person, to support the team and progress opportunities.
• Build and maintain strong relationships across the Florida independent agency market.
• Use tools such as Salesforce, Salesloft, and Gong to identify trends, improve execution, and support data-informed coaching.
• Travel with Account Executives to meet clients, support new business efforts, and strengthen existing relationships.
• Partner with senior sales leadership and cross-functional teams to improve processes, share market feedback, and support business growth.
• Lead the adoption of new sales strategies, technologies, and processes while maintaining team performance and momentum.

What you’ll bring to the table

• 3–5 years of experience as an Account Executive in programmatic media, digital advertising, AdTech, or a related space, followed by 3+ years of sales management experience.
• A strong understanding of programmatic media, agency and brand media-buying processes, and the broader digital advertising ecosystem.
• A proven track record of selling to agencies and brands as an individual contributor at a DSP, ad platform, or similar organization.
• Established relationships within the Florida or Southeast agency market, particularly with independent agencies.
• Demonstrated ability to coach, mentor, and develop Account Executives while creating a culture of accountability and continuous improvement.
• Strong commercial judgment and the ability to balance team leadership with hands-on support for strategic opportunities.
• Experience leading change, including the adoption of new sales strategies, tools, and processes.
• Strong client relationship and presentation skills, with the ability to serve as a senior point of escalation.
• A collaborative approach and a track record of partnering effectively with Client Services, Operations, Marketing, and other cross-functional teams.