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Guelph, Ontario, Canada
Hybrid
Canplas Industries is a North American business unit located in Canada. Our team develops and produces solutions that meet our clients’ most demanding expectations. We are passionate about creating sustainable, innovative solutions for the markets we serve. We provide people around the world with innovative solutions, leading our industry in a way that anticipates the rapidly evolving needs of our customers.
We are seeking a highly motivated Sales Representative professional to join our team in Southwestern Ontario ( Guelph, Cambridge, Kitchener, Waterloo). The incumbent will support multiple accounts and work across all levels of the organization, in addition to serving our customers externally.
Job Summary
The Sales Representative is responsible for driving revenue growth and expanding market presence across Canplas product lines. This role focuses on achieving or exceeding sales targets within established pricing and distribution frameworks, while fostering customer intimacy—developing deep, trust-based relationships that enable a thorough understanding of customer needs and delivering tailored solutions. The incumbent combines strategic sales execution with technical expertise to support customers in selecting and applying Canplas products effectively.
Principal Responsibilities
Sales Execution & Market Development
• Develop and implement strategic sales plans to meet or exceed territory sales objectives across Canplas' diverse product offerings.
• Identify and pursue new business opportunities through lead generation, and market analysis.
• Maintain and grow relationships with distributors, leveraging insights into market dynamics and competitive activity.
• Conduct regular sales calls and site visits to promote Canplas'solutions and secure customer sales Customer Intimacy & Relationship Management
• Build and nurture long-term relationships with customers by understanding their business drivers, challenges, and goals.
• Engage in regular, meaningful communication to provide personalized product recommendations and technical support.
• Evaluate customer satisfaction post-delivery and proactively address concerns to strengthen trust and loyalty.
• Act as a strategic partner to customers, offering insights and solutions that align with their evolving needs.
Technical Expertise & Education
• Serve as a technical resource, providing guidance on product selection, application, and installation across various industries and use cases.
• Deliver customized presentations and product demonstrations that educate stakeholders and support informed decision-making.
• Collaborate with contractors, engineers, and end users to ensure optimal product performance and application.
Sales Operations & Administration
• Prepare and follow up on quotations, orders, and proposals with accuracy and professionalism.
• Maintain detailed records of sales activities, customer interactions, and market intelligence to support forecasting and strategic planning.
• Liaise with internal departments, including Customer Service, Supply Chain, Marketing, and Technical Support, to ensure seamless execution and communication.
Promotional Activities
• Represent Canplas at trade shows, industry events, and promotional programs to increase brand visibility and generate leads.
• Support marketing initiatives by providing field insights and participating in campaign execution
Qualifications & Experience
• Bachelor’s degree in business, Engineering, or a related field plus 5 years of sales experience in a related industry, preferably within distribution or contracting environments.
• Engineering background is an asset.
• Experience in a similar industry is an asset
Technical Skills & Experience
• Strong understanding of distribution networks and product application across various sectors.
• Proficient in Microsoft Office Suite (Excel, PowerPoint, Word, Teams, SharePoint); experience with CRM and ERP/SAP is an asset.
• Bilingual in English and French is considered an asset.
The compensation for this position is between $81,300 - $101,600 annually, based on experience and qualifications.
Canplas is committed to providing accommodations for people with disabilities throughout the recruitment process and, upon request, will work with qualified job applicants to provide suitable accommodation in a manner that takes into account the applicant’s accessibility needs due to disability. Accommodation requests are available to candidates taking part in all aspects of the selection process for Canplas jobs. To request an accommodation, please contact HR at hr@canplas.com
