Senior Analyst (AM) – Social & Activation Strategist

Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum. 

At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.

About the Role

The Senior Analyst (AM) – Social & Activation Strategist supports the day-to-day delivery of integrated digital and social programmes, primarily for Wella and Galderma. The role combines client coordination, content development and publishing, community management, creator partnerships, social listening and performance reporting.
Working closely with the wider Digital team, the successful candidate will help identify cultural, platform and real-time opportunities that strengthen campaign relevance, responsiveness and effectiveness. This role is suited to someone who is organised, digitally curious and comfortable managing multiple workstreams in a fast-paced agency environment.

Key Responsibilities

- Support day-to-day client coordination and delivery across Wella, Galderma and other Digital assignments.
- Help plan, develop, review and publish social content in line with brand, channel and campaign requirements.
- Manage community engagement and support timely, culturally relevant responses to audience conversations.
- Coordinate creator and influencer activity, including research, outreach, briefing, content tracking and reporting.
- Monitor social platforms, cultural trends and emerging conversations to identify real-time opportunities and potential risks.
- Support social listening, campaign measurement and performance reporting, translating results into clear insights and recommended actions.
- Maintain content calendars, status documents and project timelines, escalating delivery risks when required.
- Collaborate with strategy, creative, account and production colleagues to deliver high-quality, integrated work.
- Apply strong quality control across copy, assets, publishing and reporting outputs.
Contribute to other assignments and new-business opportunities as team priorities require.

Experience, Skills and Attributes

- A minimum of 4–5 years of relevant experience within digital/social media, influencer or creator teams, preferably in an agency environment.
- Native-level or fully professional Spanish, with strong awareness of local culture, tone and audience behaviour.
- Professional working proficiency in English.
- Strong organisation, attention to detail and the ability to manage several workstreams simultaneously.
- Familiarity with major social platforms, publishing workflows, social listening, creator marketing and performance metrics.
- Collaborative, curious and proactive, with sound judgement, clear communication and a genuine interest in beauty, health, culture and digital trends.

This is a fixed-term role created to maintain continuity and high-quality delivery across key client accounts during a nine-month period of leave coverage.

We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.