Pioneer of online flash sales since 2001 and key player in European e-commerce, Veepee collaborates with over 7,000 brands to offer highly discounted products available for a limited time. Operating across various sectors, including fashion, home, wine, travel or beauty... Veepee achieved a turnover of 3.3 billion euros incl. VAT in 2024 and employs 5,000 staff members across 10 countries.
As Senior CRM Project Manager for Personalized Promotions & Wallet reporting to the CRM Group Director, you will drive Veepee's promotional strategy across all six European markets (France, Benelux, Germany, Spain, Italy & Switzerland) and business scopes (Flash Sales, Brandsplace, Clearance, Media, Le Club).
You own two interconnected mandates :
1/ Maximise the ROI of promotional marketing budget — covering all voucher and incentive mechanics across the full customer lifecycle, whether funded by Veepee or by brand partners.
2/ Lead the CRM workstream of the Wallet & Promotional Products project — Veepee's flagship 2026–2028 initiative to transform the “Mes Promos” space into a personalized, gamified promotional wallet.
You operate at the intersection of CRM strategy, product development and data. You influence without direct authority, acting as the bridge between the CRM team and other main stakeholders (Front/Growth, sourcing, finance teams).
You are accountable for defining your OKRs, owning your roadmap and delivering measurable impact on promotional performance.
🎯 TASKS
👉 MUST HAVE skills
- 7–8 years of experience in CRM, promotional marketing, loyalty or incentive strategy — ideally in e-commerce or retail.
- Proven track record of managing and optimising a significant promotional or incentive budget with demonstrated ROI impact.
- Strong analytical profile: comfortable with performance data, A/B testing frameworks and KPI-driven decision making.
- Experience working at the intersection of marketing and product: able to translate business needs into product requirements and engage credibly with PM and Tech teams.
- Excellent cross-functional collaboration skills — you influence, align and drive without hierarchical authority.
- Structured thinker with strong project management discipline: you handle complexity, prioritise well and deliver on time.
- Fluent in English (working language). French is a strong plus.
👉 NICE TO HAVE skills
- Experience designing loyalty or gamification mechanics (even if called something else).
- Familiarity with CRM platforms (Salesforce Marketing Cloud, Adobe Campaign or equivalent).
- Experience in a B2B2C or marketplace environment.
- Knowledge of brand co-funding / trade marketing mechanics.
BENEFITS
👉Variable bonus
👉The dynamic and creative environment within international teams
👉The variety of self-education courses on our e-learning platform
👉Participation in meetups and conferences locally and internationally
👉Flexible Office with up to 2 days at home
👉Health insurance
⚙️ RECRUITMENT PROCESS
- 1️⃣ HR interview
- 2️⃣ Manager interview
❓ WHO WE ARE
Veepeeᵀᵉᶜʰ is a tech community of 500 collaborators who play a key role in Veepee’s innovative strategy.
From Warsaw to Sevilla, through Brussels, Amsterdam, Paris, Lyon, Nantes, Nice, Barcelona, Madrid and Lausanne all our projects are developed in an agile environment with a wide skills variety where you’ll be sure to find your place, no matter the technology you work with.
If you love to try things why don’t you jump on this new adventure?
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