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Austin, Texas, United States
Remote only
We're looking for an experienced Senior Manager, Field & Event Marketing to own and grow Cin7's global field marketing program.
This isn't simply an event marketing role. We're looking for an experienced B2B marketer who understands how to build integrated marketing programs around events that create pipeline, accelerate deals, deepen customer relationships, and strengthen our brand.
You'll own the strategy and execution behind our portfolio of trade shows, industry conferences, roadshows, customer events, webinars, partner activations, and Cin7-hosted experiences. Working closely with Sales, Product, Customer Success, Partnerships, and the wider Marketing team, you'll ensure every event is supported by thoughtful pre-event planning, integrated campaigns, meaningful customer engagement, and post-event follow-up that maximizes ROI.
Success in this role requires someone equally comfortable thinking strategically and rolling up their sleeves to execute. You'll build scalable programs, optimize processes, analyze results, and continuously improve how field and event marketing contributes to business growth.
Own and scale Cin7's global field and event marketing program across North America, EMEA, and APAC, helping evolve a growing function that drives pipeline, customer engagement, and brand awareness.
Lead the strategy and execution of a diverse portfolio of programs including trade shows, industry conferences, roadshows, customer events, partner activations, webinars, and Cin7-hosted experiences.
Develop integrated marketing campaigns that maximize the impact of every event, partnering with Demand Generation, Product Marketing, Digital Marketing, Customer Marketing, and Creative to deliver effective pre-event, onsite, and post-event programs.
Collaborate cross-functionally with Sales, Product, Customer Success, Partnerships, and senior leadership to align field marketing initiatives with company priorities and go-to-market objectives.
Measure and optimize performance, using data and insights to demonstrate ROI, improve future programs, and communicate field marketing's contribution to pipeline and revenue.
Manage budgets, agencies, vendors, and event operations to ensure programs are delivered efficiently and to a high standard.
Explore and adopt AI-powered tools and emerging marketing technologies to streamline workflows, improve campaign effectiveness, and scale the impact of the field marketing program.
5-7 years of B2B marketing experience, with significant experience in field marketing, event marketing, or integrated campaign management.
Experience building or scaling field marketing programs within a SaaS or high-growth technology company.
Demonstrated success planning and executing regional events, conferences, customer events, and executive experiences that drive measurable business results.
Experience partnering cross-functionally with Sales, Product, Customer Success, and Marketing teams to deliver programs aligned with business objectives.
Strategic thinker who is equally comfortable developing long-term plans and rolling up their sleeves to execute.
Excellent project management, communication, and stakeholder management skills, with the ability to influence across all levels of the organization.
Data-driven mindset with experience measuring campaign performance, event ROI, and using insights to optimize future programs.
Curious and adaptable, with a willingness to embrace AI and emerging marketing technologies to improve productivity, campaign performance, and customer experiences.
Lead a high-impact field and event marketing function at a growing global SaaS company.
Build on a strong foundation while shaping the future of field and event marketing at Cin7.
Work closely with a collaborative marketing team and cross-functional partners.
Opportunity to make a measurable impact on pipeline, revenue, and brand presence.
