Senior Manager, GTM Operations (Timberland)

At Timberland, we’re a force of nature. We’re a team that steps outside, works hard together, and moves the world forward. The brand is widely recognized as the arbiter of boot culture. With a rich heritage of craftsmanship and an eye toward the future, Timberland has a decades-long commitment to make products responsibly, protect the outdoors, and build community.

 

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with an team of fun, adventure-loving people, Timberland just may be the place for you. 

 

To learn more about our values and our culture, visit Timberland Careers or www.timberland.com.

 

Senior Manager, GTM Operations (Timberland)

What will you do?

 

A day in the life of a Senior Manager, GTM Operations at Timberland looks a little like this.

Reporting to the Head of GTM Strategy and Operations, this role will lead the operational execution of the global brand GTM process, translating strategy into clear calendars, milestone discipline, governance, and cross-functional alignment across brand and regional teams. Key responsibilities include calendar and milestone management, process improvement, issue resolution, and readiness tracking to help deliver market-ready products on time. This role serves as a critical GTM operations partner, ensuring brand and regional collaboration is structured, visible, and consistently executed.

Let’s break down that day-in-the-life a bit more.

• Manage the seasonal global GTM calendar and processes, with product, marketing and commercial counterparts, aligning cross-regional and cross-functional timelines.
• Track milestone progress, proactively manage bottlenecks, create contingency plans, and solve operational challenges as they arise, ensuring adherence to the "One VF" way via templates and process governance.
• Ensure teams deliver high-quality work at each milestone and that key decisions are made at the right level and time.
• Provide reporting and analytics to drive data-informed decision-making in support of seasonal GTM execution.
• Own governance around GTM data quality, ensuring milestone, calendar, and product information is accurate, consistent, and reliable across systems and teams.
• Identify process gaps and implement solutions to streamline workflows. Work with GTM leaders to connect operational priorities with overarching GTM strategies.
• Coordinate and communicate with cross-functional teams to build and maintain the multi-seasonal collaboration calendar.

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundational skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 7-10 years of experience in operational roles, with expertise in calendar and process management.

The foundational skills you will need in this position are:

• Project management with the ability to coordinate with Design, Development, Merchandising, Marketing, Planning, Supply Chain and Commercial teams.
• Project management with experience resolving operational inefficiencies and implementing process improvements across regions.
• Operational excellence with the ability to develop and execute collaborative strategies that align with brand goals and present to senior leadership.
• Data accuracy and governance with experience in managing PLM systems and data integrity.
• Expertise in managing complex workflows and identifying process improvements.
• Experience managing calendars, timelines, and key deliverables for global launches.

Now WE have a question for YOU.

Are you in?
 

Hiring Range:

$104,000.00 USD - $130,000.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com  and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require accommodations during the application process, please contact us at peopleservices@vfc.com. VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.