Senior Manager, Sales Enablement

About the role...

We are seeking a Senior Manager of Sales Enablement to own the systems, skills, and content that make our Brand teams faster and more effective at moving deals forward. Reporting directly to the Head of Sales, you'll be the connective tissue between Sales, Marketing, Product, and Revenue Operations — translating our sales strategy into the playbooks, training, coaching, and metrics that help every Brand Growth team member ramp quickly, sell consistently, and win. We think about enablement across four core pillars: content, training, coaching, and measurement, and you'll own all of them.

You'll partner most closely with Brand Growth (our AEs, BDRs, and front-line sales managers), Account Management (enabling our post-sale organization to sell new products and expand existing ones), Revenue Operations & Marketing (to align on process, tooling, messaging, and the content reps use in-deal), and Product & Brand Success (to keep the team current on the platform, the roadmap, and what makes customers succeed post-close).

Your Impact to The Role:

• Build the enablement engine. Own ShopMy's sales enablement function across all four pillars — content, training, coaching, and measurement — and set the strategy that helps the Brand Growth team consistently drive deals forward.
• Create sales content that gets used. Develop and maintain pitch decks, battlecards, objection-handling guides, case studies, and playbooks that reps actually reach for in live deals — partnering with Marketing and Product to keep everything accurate and on-brand.
• Design and run training. Build the onboarding and ramp program for new AE and BDR hires, plus ongoing training on product, our sales framework, messaging, and selling skills — shortening time-to-productivity and raising the floor across the team.
• Coach for performance. Partner with Sales leadership to embed coaching into the BG team's rhythm — Gong call reviews, deal deep dives, and skill-building — so reps continuously improve where it matters most.
• Measure what works. Leverage existing RevOps metrics to prove enablement's impact — ramp time, win rate, pipeline progression, content usage — and use them to prioritize, iterate, and report on outcomes.
• Operate cross-functionally. Serve as the bridge between Brand Growth, Client Strategy, Marketing, Product, and RevOps; work with cross-functional leaders to see around corners and get ahead of issues before they begin.

You Are Energized By:

• Building an enablement function from zero and watching reps actually adopt what you create
• Designing programs measured by behavior change and deal impact — not completion rates
• Fast-moving, ambiguous environments where you can act with a bias toward action
• Influencing across Sales, Marketing, Product, and RevOps without relying on authority
• Being part of the evolving creator economy and the role ShopMy has to play within it

What We Are Looking For:

• Must be NYC-based.
• 5–8 years of experience, with a proven track record in sales enablement at a high-growth company (ideally B2B SaaS)
• Demonstrated prior impact on sales outcomes — e.g., faster rep ramp, higher win rates, or measurable adoption of enablement programs and content
• Adoption-driven instructional design — a track record of building enablement content and training that busy sales teams actually use because it's useful in a live deal, not because it's mandated
• Data fluency tied to revenue — comfort with key RevOps metrics (ramp time, win rate, pipeline progression, content usage) and the ability to use those numbers to decide what to build next and prove deal impact
• Excellent communicator — async, live, and everything in between — who can make complex things simple and get a sales team to actually adopt them
• Comfortable operating in fast-moving, ambiguous environments; a self-starter with a bias toward action who can build from zero
• Strong cross-functional instincts — you build trust quickly with Brand Growth, Marketing, Product, and RevOps, and influence stakeholders without authority
• Passionate about the creator economy (and the role ShopMy has to play within it)

Bonus Points:

• Experience standing up a sales enablement function for the first time at a scaling startup
• Hands-on with the modern enablement and sales stack — e.g., Salesforce, Gong, Notion
• Background selling or enabling teams that sell to brands or within the creator/influencer marketing space
• Comfort with data — pulling, reading, and acting on sales metrics to guide where enablement focuses next
• AI-forward — experience with core AI tools (Claude, ChatGPT) and a track record of building tools in an AI-first way