Senior Product Manager - PromoMats

Accountabilities

• Define and own the product vision, strategy, and multi-release roadmap for core PromoMats capabilities, incorporating customer needs, market trends, and opportunities for AI-driven innovation.

• Conduct customer discovery with brand, marketing operations, medical, and regulatory teams to understand existing workflows and translate insights into prioritized product requirements.

• Establish and monitor product performance metrics, including review cycle duration, time to approval, claims auto-linking rates, and feature adoption, using results to guide future investments.

• Develop clear product specifications and collaborate with Engineering, UX, and QA throughout design, development, testing, and release.

• Deliver automation and AI-assisted capabilities that reduce manual work across promotional content workflows, including claims linking, reference substantiation, workflow configuration, content reuse, and content checks.

• Ensure product solutions meet scalability, quality, traceability, and auditability expectations within a highly regulated industry.

• Coordinate with other product teams to create connected experiences across the platform and support go-to-market activities by equipping Sales, Services, and Support teams with product positioning, demonstrations, and documentation.

Requirements:

• At least 5 years of experience in enterprise software product management, engineering, or consulting.

• At least 2 years of hands-on experience applying AI and machine learning, particularly large language models (LLMs) and generative AI.

• Strong coding skills in Python and experience with AI frameworks such as LangChain or LlamaIndex, as well as APIs.

• Deep understanding of data flow architecture, prompt engineering, and model fine-tuning, particularly for regulated content environments.

• Ability to explain complex AI concepts and translate technical capabilities into business value for non-technical stakeholders across Marketing, Legal, Medical, and Regulatory functions.

• Demonstrated ability to collaborate with UX and Engineering teams to deliver intuitive products for complex workflows.

• Experience in marketing, marketing operations, or building products for marketing teams, with an understanding of brand strategy, campaign planning, and content production.

• Familiarity with brand and marketing processes, including creative and campaign briefs, agency and studio workflows, brand guidelines, governance, modular content, content supply chains, omnichannel planning, and launch readiness.

• Nice to have: Experience with PromoMats or Vault Medical, familiarity with life sciences workflows such as Medical, Legal, and Regulatory (MLR) review, 2253 submissions, or Medical Information processes, and a background in data science, machine learning, or data engineering.

• Additional advantages: Experience in brand strategy, product launches, or global campaign rollouts, along with working knowledge of marketing technology platforms such as digital asset management and content platforms, marketing work management tools, marketing automation and CRM systems, and campaign analytics solutions.

Benefits:

• Annual base salary ranging from CAD $130,000 to $180,000, depending on qualifications, experience, location, and expected contributions.

• Potential eligibility for additional compensation, including variable bonuses and/or stock-based bonuses.

• Medical, dental, and vision insurance, along with basic life insurance.

• Flexible paid time off and company-paid holidays.

• Retirement programs.

• A charitable giving program with a 1% contribution.

• Remote work flexibility, with the option to work from home or an office environment.

• A transparent recruitment process that includes an application review, a third-party personality assessment, a hiring manager conversation, a practical case exercise, and a final discussion with a senior leader.