Senior Regional Key Account Manager Midwest

Accountabilities:

• Coach and develop a cohesive regional account team, encouraging collaboration, sharing strategies, and meeting deadlines.

• Manage the Meijer account while driving profitable sales and strategic objectives across assigned accounts, brands, and categories.

• Establish and monitor regional sales targets, identify new customers, and develop account acquisition strategies.

• Build long-term customer relationships and work toward preferred-supplier status.

• Negotiate contracts, close agreements, and resolve customer issues and complaints promptly.

• Coordinate product launches, new product authorizations, and sales support with internal teams and customers.

• Manage annual volume targets, trade spend, and profit plans across brands and categories.

• Assess customer needs and develop tailored solutions in collaboration with relevant internal stakeholders.

• Analyze business trends, category performance, and competitive activity to identify gaps and growth opportunities.

• Participate in annual planning and forecasting with national offices and Direct Store Delivery (DSD) teams.

• Develop annual promotional and trade plans aligned with commercial guidelines, ensuring strong customer engagement and execution.

• Lead joint business planning, assortment and planogram (POG) reviews, and customer scorecard sessions using fact-based selling.

• Coordinate account programming with national and regional customer contacts and operations sales teams.

• Ensure pricing and merchandising objectives align with brand strategy, account goals, and efficient trade spending.

• Drive growth initiatives based on category, market, and competitive insights.

• Support process standardization across East, Central, and West business units.

• Work with category data resources, Circana/IRI platforms, and MM applications to evaluate trends and performance.

• Support emerging brands and track key performance indicators for regional accounts and selected customers.

• Collaborate cross-functionally on operational alignment, financial budgets, promotional analysis, and ROI evaluation.

• Monitor growth incentives, CMA, rebates, and promotional spend, ensuring compliance and effective follow-up.

• Support forecasting for Midwest customers and maintain strong accountability and ownership of deliverables.

Requirements:

• Bachelor’s degree in Business Administration, Marketing, or a related field.

• At least 7 years of strategic sales experience, preferably within consumer packaged goods.

• At least 5 years of proven experience as a Senior Account Executive or in a comparable senior account management role.

• Experience managing or calling on Meijer.

• Experience with third-party Direct Store Distribution (DSD) preferred.

• Strong knowledge of grocery retail and CPG sales, including negotiations with buyers and senior buyers.

• Proficiency in Microsoft Office, particularly Excel, PowerPoint, and Word, and CRM software.

• Strong analytical, financial, negotiation, presentation, administrative, and communication skills.

• Understanding of financial performance, including the P&L impact of sales decisions, trade spend, and promotional ROI.

• Proven ability to manage teams, influence stakeholders, and build strong customer relationships.

• Excellent conflict management, problem-solving, and multitasking capabilities.

• Ability to work in a fast-paced, complex organization while maintaining attention to detail and consistent follow-through.

• Highly motivated, results-oriented, and accountable approach to work.

• Bilingual English and Spanish skills are desirable.

• Willingness to travel domestically approximately 50%.

Benefits:

• Full-time position.

• Remote work arrangement.

• Senior-level regional leadership and account management opportunity.

• Opportunity to lead strategic retail accounts and influence commercial growth across multiple brands and categories.

• Collaborative, cross-functional environment with opportunities to develop team capabilities and sales processes.

• Salary and specific benefits such as healthcare, retirement plans, and paid time off were not specified in the source posting.