Social Media Marketing Manager

Job Description :

The New York Post provides readers with the best in News, Sports, Pop Culture, and Entertainment – with signature wit, irreverence, and authority averaging 90 million unique monthly viewers. Over the past 225 years, The Post has evolved into a multi-platform media company spanning print, digital, video, audio, app, television, and commerce.

The New York Post Digital Network seeks a commercially minded and proactive Social Media Marketing Manager who is passionate about creative, commerce-first lifestyle or commerce creative experience to join our expanding commerce division.

We are looking for a creative and experienced candidate to play a pivotal role in conceptualizing, designing, and overseeing visual elements that enhance the overall impact and engagement of our commerce-related social media content. You will collaborate closely with our commerce editorial, design, marketing, and product teams to ensure a cohesive and engaging visual experience for our followers.

Reporting to the Senior Commerce Social Media Marketing Manager, you will have a significant impact on the success of our growing digital commerce division.

Responsibilities:

● Collaborate with social and commerce teams, leveraging established and emerging platforms for cutting-edge social media strategies that align with the New York Post Digital Network’s commerce goals, driving content engagement, link clicks and sales.

● Innovate content presentation on social media, experimenting with formats and interactive elements for engaging graphics and videos that showcase commerce-related content.

● Work seamlessly with editorial, design, marketing, and product teams (NY Post, Page Six, Decider, NYPostSports, California Post) to align visual content, enhancing individual brand initiatives.

● Maintain up-to-date proficiency in social media tech and best practices, adapting to tools, algorithms, and platform advancements.

● Manage social media inquiries from sales and branded content teams, ensuring timely responses.

● Execute strategies promoting NY Post and Page Six merchandise across social platforms.

● Track and report on internet trends, particularly in the shopping sphere, social commerce specific trends.

● Proactively engage the audience with timely, trend-inspired content that resonates within the commerce realm.

● Convey ideas adeptly to both internal and external stakeholders, fostering productive collaboration.

Qualifications:

● Extensive experience managing multiple social media accounts, preferably with a large following.

● Knowledge of micro and macro digital media trends and emerging platforms

● Proven ability to think strategically and translate strategic goals into actionable social media plans that drive commerce-focused results.

● Ability to multitask, balance priorities and thrive in a fast-paced environment, quickly adapting to changing trends and leveraging them to enhance social media strategies.

● Proficiency in metrics-based decision-making with an emphasis on reading and interpreting data.

● Adept at analyzing social media data to identify trends, make informed decisions, and refine strategies for optimal engagement.

● Experience collaborating with e-commerce platforms or commerce-related brands, translating product offerings into engaging social media content.

● Ability to be both a self-starter and team player who exhibits strong interpersonal and communication skills.

● Photo and video editing experience in Canva, Capcut, Premium and Adobe Suite

● Excellent writing and copy-editing skills.

● Highly organized with exceptional attention to detail.

● Be comfortable in front of the camera / recording and editing videos with yourself present.

Note: The New York Post adheres to an on-site work model. This role will be expected to report into the office 5 days per week.

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic. EEO/Disabled/Vets

Reasonable Accommodation

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Base Pay Range: $62,000 - $80,000

We’re committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate’s experience, skills, location, and other relevant factors.

For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.

For benefits-eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.