Software Engineer (Salesforce)

Accountabilities:

Salesforce Development: Develop, implement, and optimize solutions using Salesforce Marketing Cloud and Salesforce Data Cloud, ensuring reliable and scalable marketing technology capabilities.
SQL Development and Data Management: Write and execute advanced SQL queries for data extraction, validation, analysis, and process optimization, supporting accurate reporting and informed business decisions.
Customer Journey Management: Create, maintain, and optimize customer journeys using Journey Builder, ensuring personalized, efficient, and consistent interactions throughout the customer lifecycle.
Marketing Automation: Build and manage automated processes through Automation Studio, monitoring workflows, investigating failures, and maintaining operational continuity.
Data Extensions and Relational Modeling: Manage Data Extensions and relational data structures, including primary key definitions, table relationships, database imports, data integrity, and dependencies between datasets.
CloudPages and AMPScript: Develop and maintain CloudPages and forms using AMPScript, ensuring functional integrations, reliable performance, and optimized user experiences.
Salesforce Data Cloud Optimization: Develop and optimize Data Streams, segmentation strategies, Data Model Objects (DMOs), Data Lake Objects (DLOs), and activations to improve audience targeting and marketing campaign effectiveness.
Data Integration: Analyze, implement, and optimize integrations and data flows between systems, ensuring accuracy, consistency, and efficiency in information transfers.
Incident Management and Troubleshooting: Investigate technical incidents, perform troubleshooting, identify root causes, and implement effective solutions to prevent recurring issues.
Cross-Functional Collaboration: Work closely with technical teams, business stakeholders, and external suppliers, providing proactive project updates and ensuring alignment on expectations, priorities, and deliverables.
Continuous Improvement: Identify opportunities to improve existing Salesforce processes, data architecture, integrations, and automation workflows.
Requirements:
Salesforce Experience: Proven experience working with Salesforce Marketing Cloud and Salesforce Data Cloud, including the development, configuration, and optimization of platform solutions.
SQL Expertise: Strong SQL skills, particularly in advanced queries, data validation, data extraction, and process optimization.
Journey Builder: Practical knowledge of creating, maintaining, and analyzing customer journeys using Salesforce Journey Builder.
Automation Studio: Experience developing automated processes, monitoring workflows, investigating failures, and maintaining automation solutions through Salesforce Automation Studio.
Data Extensions and Data Modeling: Knowledge of Data Extensions and relational data modeling, including primary keys, table relationships, data imports, data integrity, and understanding dependencies between datasets.
CloudPages and AMPScript: Knowledge of CloudPages and AMPScript for developing and maintaining landing pages, forms, and integrated functionalities.
Data Cloud Components: Understanding of Data Streams, segmentation, Data Model Objects (DMOs), Data Lake Objects (DLOs), and activation processes within Salesforce Data Cloud.
Systems Integration: Experience analyzing and managing integrations and data flows between different systems and platforms.
Technical Troubleshooting: Strong investigative and analytical skills, with the ability to diagnose incidents, identify root causes, and implement effective technical solutions.
Communication Skills: Excellent communication and interpersonal skills to collaborate effectively with business teams, technical professionals, and external suppliers.
Problem-Solving: Proactive mindset, attention to detail, and the ability to manage technical challenges while maintaining data quality and operational reliability.
Desirable Financial Sector Experience: Previous experience working on large-scale projects involving financial systems, banking, or credit-related solutions.
Certifications: Relevant Salesforce and PL/SQL certifications are considered an advantage.
API Development and Integration: Experience with systems integration and API development is a plus.
Adaptability and Collaboration: Ability to work effectively in multidisciplinary teams, manage competing priorities, and contribute to continuous improvement initiatives.
Benefits:
Flexible Meal Allowance: Flexible food and meal voucher (VA/VR Flex).
Healthcare: Unimed medical insurance.
Dental Coverage: Uniodonto dental insurance.
Wellness: TotalPass membership for physical activities and fitness services.
Extended Parental Leave: Participation in the Empresa Cidadã program, offering extended maternity and paternity leave.
Mental Health Support: Two free sessions per month through Zenklub.
Education Benefits: Educational support and opportunities for professional development.
Certification Incentives: Financial and professional incentives to pursue relevant industry certifications.
Career Development: Semiannual performance reviews focused on professional growth and career progression.
Feedback Culture: A collaborative environment that encourages continuous feedback and professional improvement.
Recognition: Long-service awards to recognize employee commitment and contributions.
Referral Bonus: Financial rewards for successful employee referrals.
Remote Work: Fully remote working arrangements, providing flexibility and autonomy.
Flexible Employment Model: Possibility of hiring under either CLT (Brazilian formal employment) or PJ (independent contractor) arrangements.
Coworking Facilities: Access to an office space for coworking in Porto Alegre, Rio Grande do Sul.
Inclusive Workplace: An environment committed to diversity, inclusion, knowledge sharing, and equal opportunities for all professionals.