Donaldson is committed to solving the world’s most complex filtration challenges. Together, we make cool things. As an established technology and innovation leader, we are continuously evolving to meet the filtration needs of our changing world. Join a culture of collaboration and innovation that matters and a chance to learn, effect change, and make meaningful contributions at work and in communities.
The Specialist Channel & Events Marketing drives partner engagement and business growth across EMEA through channel marketing programs and regional events. Working closely with Sales, Business Units, and Marketing, the role focuses on partner enablement, lead generation, brand visibility, and customer engagement.
What we offer:
- Enjoy a competitive salary and an attractive benefits package, including hospitalization and group insurance, 20 vacation days plus 12 additional leave days (32 days in total), a net allowance, and the option to lease a bike, and a flexible hybrid working model with 2-3 days of home office per week.
- Be part of a vibrant workplace culture with plenty of social events throughout the year: from summer BBQs and family days with great food and drinks to quiz nights, charity pancake events, and sporting activities such as our annual volleyball tournament and the C-Valley Run. And that's just the beginning!
Primary Responsibilities:
Channel Partner Marketing
- Collaborate with Business Units (BUs), Sales, and Marketing Operations to develop, execute, and optimize marketing programs for channel partners (Authorized Distributors, Resellers, OEMs) across Industrial Solutions.
- Serve as the main point of contact for all IS EMEA channel marketing activities and partner marketing requests.
- Coordinate the rollout and communication of the Authorized Distributor Program, including onboarding support, marketing collateral, and partner enablement materials.
- Manage and optimize digital platforms, including the Distributor Portal and Donaldson Marketing Shop, ensuring content accuracy, usability, and partner adoption.
- Provide reporting and insights on channel marketing performance (e.g., campaign engagement, portal usage, lead outcomes), incorporating lessons learned to improve program effectiveness.
Events Marketing
- Centralize and streamline event coordination across Industrial Solutions, maintaining a comprehensive calendar of regional and vertical-specific events.
- Evaluate participation opportunities (direct, co-exhibiting, or partner-led), recommending events that align with strategic business priorities.
- Lead end-to-end planning and execution of events in partnership with agencies and internal teams — from booking and logistics through to stand design, creative content, and lead-capture planning.
- Act as the main contact for all IS EMEA event activities, ensuring alignment of messaging, creative, and promotional campaigns.
- Monitor, report, and analyze event ROI, integrating learnings into future planning to enhance performance.
- Manage event-related materials, including merchandise, demo units, and inventory logistics.
Minimum Qualifications:
- Bachelor's degree (or equivalent qualification) in Marketing, Communications, or related field.
- Experience coordinating and delivering marketing activities across multiple stakeholders, teams or business units.
- Experience managing marketing projects, campaigns and events.
- Experience managing suppliers, external agencies and other third parties.
- Fluent written and spoken English.
- Strong project management skills — able to manage deadlines, budgets, and competing priorities effectively.
- Ability to travel (up to 20%) and work flexible hours.
Preferred Qualifications:
- Understanding of channel incentive programs, MDF (Marketing Development Funds), or co-marketing frameworks.
- Knowledge or experience within industrial markets.
- Experience working across international markets.
- Multilingual skills (especially French, German, Spanish, or Italian).
- Effective interpersonal skills to enable mutual respect, trust, open communication, and willingness to work collaboratively in a team environment towards common goals.
Employment opportunities for positions in the United States may require use of information which is subject to the export control regulations of the United States. Hiring decisions for such positions are required by law to be made in compliance with these regulations. Applicants for employment opportunities in other countries must be able to meet the comparable export control requirements of that country and of the United States.
Donaldson Company has been made aware that there are several recruiting scams that are targeting job seekers. These scams have attempted to solicit money for job applications and/or collect confidential information, Donaldson will never solicit money during the application or recruiting process. Donaldson only accepts online applications through our Careers | Donaldson Company, Inc. website and any communication from a Donaldson recruiter would be sent using a donaldson.com email address. If you have any questions about the legitimacy of an employment opportunity, please reach out to talentacquisition@donaldson.com to verify that the communication is from Donaldson.
Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law.
