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Oscilar is building the AI Risk Decisioning™ platform for banks and fintechs.
Our platform enables financial institutions to manage fraud, credit risk, compliance, and onboarding decisions in real time using modern AI infrastructure.
We work with leading fintechs and financial institutions and are backed by world-class investors. Oscilar was founded by Neha Narkhede, co-creator of Apache Kafka and co-founder of Confluent.
We are building a category-defining company — and our GTM engine will be a core competitive advantage.
We are hiring a Principal Growth Manager, Enterprise ABM to own and scale revenue growth from Oscilar’s highest-value target accounts.
This is a company-wide ownership role: you'll own the ABM & enterprise marketing budget and strategy end-to-end, running multi-channel campaigns leveraging outbound email, direct mail, events, and webinars to create and accelerate enterprise opportunities and pipeline. You'll also build and develop the ABM function itself, including hiring and managing specialists as the program scales.
This role is for a marketer who turns strategy into campaigns, not decks. You'll be in-market weekly: launching, iterating, and optimizing across channels with an experimentation mindset that treats every activation as a learning opportunity — while also shaping how Oscilar allocates enterprise marketing investment at the company level.
This is a high-ownership role with direct impact on company's most important segment: enterprise growth. You'll partner with the CMO on budget planning, channel mix, and reporting pipeline contribution and ROI to the board and investors.
You will work closely with our Head of Growth, Head of Events, and VP of Marketing. You will also partner closely with our BDR, Enterprise Sales, and Sales Leadership, and be recognized externally as a leader in enterprise ABM.
You will plan and execute multi-channel ABM campaigns that create and accelerate enterprise pipeline, including:
Own the ABM & enterprise marketing budget and strategy company-wide, in partnership with the CMO and Sales leadership
Define and maintain target account lists in partnership with Sales leadership
Develop account-level and segment-level campaign plans for priority accounts
Build account intelligence from incomplete data: research, intent signals, relationship mapping
Coordinate account coverage across BDRs, AEs, and marketing channels
Build and develop the ABM team as the program scales; report pipeline contribution, CAC, and ROI to the CMO and to the board/investors
Design multi-touch outbound email sequences in collaboration with BDRs and Growth Engineering
Own campaign messaging, segmentation, and testing
Build coordinated plays that layer email with direct mail, events, and webinars
Design and execute direct mail campaigns for target accounts: gifting, dimensional mail, executive packages
Manage vendors, creative, and fulfillment
Coordinate mail timing with outbound sequences and event invitations
Enable BDR and AE teams with direct mails
Co-own event strategy with the Events team including executive dinners, roundtables, sponsored conferences, field events
Co-own ABM-specific event activations: pre-event targeting, on-site plays, post-event follow-up sequences
Manage event ROI at the account level, not just lead level
Plan and execute webinar programs targeting enterprise personas
Own the full lifecycle: topic selection, speaker coordination, promotion, follow-up
Build webinar-to-pipeline conversion plays with BDRs
Run 1:1 and 1:few ABM campaigns against named enterprise accounts
Run multi-channel activation plays: be comfortable building plays from all channels
Partner with BDRs on account penetration strategy and follow-up workflows
Work with AEs to build account-specific marketing plans for strategic deals
Brief creative, manage vendors, and own campaign logistics end-to-end
Iterate rapidly: launch campaigns, read the results, adjust, and relaunch
10–14 years in B2B marketing with at least 4–5 years focused on ABM or enterprise marketing at increasing scope, from account/team level to owning the function
Hands-on experience with at least 3 of: outbound email, direct mail, events, webinars
Track record of running account-based campaigns and owning budget and channel-mix decisions that have driven measurable, durable pipeline results
You've managed vendors, budgets, logistics, and creative — not just strategy decks — and have built or scaled a team or function before
Deep experience partnering with BDRs and AEs: you know how enterprise deals actually move
Understand long sales cycles, multi-threaded buying committees, and how marketing accelerate pipeline
Can speak credibly to C-level and VP-level personas at banks and fintechs
You default to launching and iterating, not perfecting before shipping
Comfortable designing lightweight tests across channels and doubling down on what works
You measure what matters but don't let imperfect data paralyze you
You can build and enrich an account list and a campaign plan without perfect data
You've scaled ABM programs at a company where the playbook wasn't already written
Be resourceful: you figure it out rather than wait for someone else to figure it out for you
ABM or enterprise marketing at a company selling to financial institutions or regulated industries
Marketing automation tooling (HubSpot, Marketo, Outreach, Sendoso, or similar)
Run executive dinner programs or high-touch field events
Worked at a company in the $5M–$50M ARR scaling phase
At Oscilar, you will:
Build the enterprise marketing playbook from scratch: not inherit one
Own budget, strategy, and team-building for a function you shape at the company level
Have direct access to Sales leadership, AEs, the CMO, and the full GTM team
Run campaigns that directly impact the deals that define Oscilar's growth trajectory
Operate with high autonomy, real budget, and a team that values execution over planning
This role is a proven path to Director of Marketing / VP of Marketing as the ABM function and team grow
If you've read this far and don't check every box but are convinced this role has your name on it. Send a cold outbound email to joe@oscilar.com that makes us want to reply.
Bonus points if you include any side projects, tools you built, or marketing hacks that worked better than it should have.
We'll read every one.
Compensation: Competitive salary and equity packages, including a 401k plan
Flexibility: Remote-first culture
Health: 100% employer-covered comprehensive health, dental, and vision insurance (US)
Balance: Unlimited PTO policy
Culture: Family-friendly environment with regular team events and offsites
Development: Strong learning and professional development opportunities
Impact: Help make the internet safer by protecting online transactions
