About Us:
Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people.
How We Work:
At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values:
Bold in how we dream and innovate
Responsive to feedback, challenges and opportunities
Accountable for results and best in class outcomes
Visionary in future focused problem-solving
Exceptional in execution and impact
The role
Proofpoint is a fast-growing US cybersecurity company extending its presence across EMEA. As Sr Regional Marketing Manager for Spain and Italy, you're the face of marketing to regional sales. You own the regional marketing plan and represent the full marketing scope to the regional sales leader. Spain and Italy are equal priorities in the region.
This is the connective role between marketing and sales in region. You bring a strong understanding of events, ABM and digital, and can guide strategy or roll up your sleeves and execute.
What you'll own
- Own the regional marketing plan across demand gen, channel, events, and field. You're accountable to quarterly and annual targets and budget for Spain and Italy.
- Be the single point of contact between marketing and regional sales leadership. Represent the full marketing scope to sales, translate their priorities into programs, and keep both sides aligned.
- Partner with the ABM Director to bring account-based programs to life in region. You guide and support the execution of the regional plays.
- Create and run Proofpoint events in region. You own them start to finish: concept, format, venue, content, invites, and follow-up, including Proofpoint conference, executive roundtables, CISO dinners, and field events.
- Run partner marketing programs with our resellers and strategic partners. Build joint and co-funded campaigns that drive pipeline through the channel.
- Work with the digital team to run integrated campaigns that feed the regional plan: webinars, content syndication, paid media, and email.
- Localise corporate EMEA campaigns for the Spanish and Italian markets and brief agencies where needed.
- Keep sales and marketing tight. Join the quarterly regional sales meetings with the mid-market and enterprise teams and report on what’s working.
- Partner with Product Marketing and PR to shape messaging for Spain and Italy.
- Build cross-sell, upsell, and competitive take-out programs to grow our footprint.
- Report quarterly on every program: responses, MQLs, and marketing contribution to pipeline. Bring the recommendation, not just the number.
What you bring
- Proven B2B marketing experience in SaaS, cloud, or IT security.
- A strong understanding of modern B2B marketing methods. You can guide strategy and execute the plays, even though you won't own the program in this role.
- Comfortable using AI in your day to day. We run an active AI program in marketing and want people who already work this way.
- Confidence working with sales leadership. You can hold the room with a regional sales leader and represent marketing credibly.
- Strong event experience. You've built and run your own events, not just shown up to them.
- Demand gen across the full mix: digital, social, content, webinars, paid, and field.
- Experience running programs through resellers and partners. Specific channel marketing experience is a plus.
- Salesforce experience required.
- Fluent English and fluent Spanish or Italian.
- A creative thinker who brings new ideas and is comfortable challenging the default.
- Resilience and drive to thrive in a fast-moving market.
Location and travel
- Based in Milan, Italy or Madrid, Spain.
- Around 20% travel, primarily across Spain and Italy.
#MC4
Why Proofpoint?
At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package. Here are just a few reasons you’ll love working with us:
Competitive compensation
Comprehensive benefits
Career success on your terms
Flexible work environment
Annual wellness and community outreach days
Always on recognition for your contributions
Global collaboration and networking opportunities
Our Culture:
Our culture is rooted in values that inspire belonging, empower purpose and drive success-every day, for everyone.
We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com.
How to Apply
Interested? Submit your application along with any supporting information- we can’t wait to hear from you!
