At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title: Sr. Retail Visual Specialist - UGG East
Reports to: Director, Store Design & Visual Merchandising - NA UGG Retail
Location: New York City, NY (Hybrid)
The Role
As the Sr. Retail Visual Specialist – UGG East, you’ll bring the UGG brand to life across an assigned portfolio of retail locations in the East North America region. You’ll translate global and North America visual direction and commercial priorities into elevated, locally relevant experiences that strengthen brand storytelling, create consistency, and support business performance.
Serving as a regional extension of the Retail Visual Merchandising organization, you’ll partner closely with Store Managers, District Managers, and cross-functional teams to lead seasonal initiatives, store rotations, windows, interiors, product launches, openings, remodels, and special projects. Based primarily at a designated flagship store, you’ll travel throughout your assigned region to elevate execution, leverage business insights, and build visual merchandising capability across store teams.
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
- Lead visual merchandising execution across an assigned portfolio of UGG retail locations, adapting global and regional direction to store architecture, product availability, customer profiles, and local market needs.
- Develop and manage the area visual execution calendar, coordinating seasonal rotations, windows, interiors, mannequin styling, campaign imagery, signage, fixtures, launches, openings, remodels, and special projects.
- Conduct regular market visits and execution reviews, identifying opportunities, resolving gaps, and reinforcing consistent UGG brand presentation.
- Leverage sales performance, sell-through, inventory, traffic, product priorities, and other business indicators to identify visual opportunities and recommend actions that support commercial objectives.
- Partner with Store and District Managers to translate business priorities into effective product placement, outfitting, adjacencies, floor-plan adjustments, and product storytelling.
- Evaluate visual initiatives and business-reactive changes, sharing insights and recommendations that strengthen product productivity, execution, and the consumer experience.
- Coach and train store teams on styling, storytelling, visual standards, and ongoing maintenance, helping build capabilities that sustain strong execution between market visits.
- Partner with Visual Experience leadership and cross-functional teams to share market insights, best practices, execution trends, and risks while recommending solutions that improve consistency and commercial impact.
Who You Are
- Bring 5–7 years of progressive visual merchandising experience in premium footwear, apparel, fashion, or lifestyle retail, including experience supporting multiple locations or a high-volume flagship environment.
- Bachelor’s degree in Visual Merchandising, Fashion Merchandising, Retail Management, Design, or a related field preferred, or equivalent professional experience.
- Experienced in translating global or regional brand direction into compelling, effective store-level visual execution.
- Proven track record of leading seasonal installations, visual rotations, product launches, and merchandising initiatives across multiple locations.
- Strong commercial acumen with the ability to use sales performance, sell-through, inventory, and product insights to inform visual merchandising decisions.
- Advanced knowledge of product presentation, mannequin styling, color, outfitting, fixture utilization, and commercial floor planning.
- Skilled communicator, coach, and relationship builder who can influence partners and drive execution without direct authority.
- Highly organized and able to balance competing priorities, coordinate timelines, and manage multiple locations and initiatives simultaneously.
- Comfortable working independently, adapting quickly, and making sound decisions in a fast-paced, field-based retail environment.
- Proficient in Microsoft Office and visual planning or collaboration tools.
- Able to travel frequently within the U.S. and occasionally work evenings, early mornings, weekends, or holidays to support installations, launches, and peak business periods.
- Relevant training or certifications in visual merchandising, styling, space planning, retail leadership, or project management are a plus.
What We'll Give You –
- Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
- Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
- Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
- Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
- Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
- Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
#LI-LA1
$90,500.00 - $122,100.00
The salary range posted reflects the estimated minimum and maximum target for new hire salaries for this role in:
New York, New York
Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.
Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.
