Who Are We?
Postman is the world’s leading API platform, used by more than 45 million+ developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster.
The company is headquartered in San Francisco and has offices in Boston, New York, Austin, Tokyo, London, and Bangalore - where Postman was founded. Postman is privately held, with funding from Battery Ventures, BOND, Coatue, CRV, Insight Partners, and Nexus Venture Partners. Learn more at postman.com or connect with Postman on X via @getpostman.
P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture and our vision at Postman.
The Opportunity
Postman's websites are among the highest-leverage product surfaces we have. They are where developers, teams, and technology leaders first encounter Postman, understand the breadth of our product suite, find the right solution for their work, and decide how to engage more deeply. We are looking for a Staff Product Manager to define and lead the product strategy for Postman's web experience across postman.com and related properties. You will own the web as a customer-facing product and a business system: shaping the journeys people experience, expanding high-quality top-of-funnel discovery across our product portfolio, and building the technical and measurement foundation that allows us to learn and improve quickly.
This role requires a strategic builder who can operate without a pre-existing playbook. You will make consequential prioritization decisions, turn ambiguous opportunities into a coherent roadmap, and lead across Product, Design, Engineering, Data, Product Marketing, Search Engine Optimization, Brand, and Growth. Your success will be measured by the outcomes the web experience creates, not by the volume of pages launched or requests completed.
What You'll Do
- Set the web product vision and roadmap. Define the long-term strategy for postman.com and related web properties. Establish how our web surfaces work together as a portfolio, which audiences and jobs they serve, and where we should invest to create the greatest customer and business value.
- Expand product discovery and top-of-funnel reach. Create new ways for people to discover Postman's full product suite, capabilities, use cases, and solutions. Identify underserved audiences and high-potential entry points, then turn them into intuitive, scalable web experiences.
- Own the most important web journeys. Map and improve the end-to-end paths from first visit through evaluation and entry into the product. Reduce friction, clarify value, and ensure the handoff between the public web experience and the authenticated product feels coherent.
- Build a trusted analytics and attribution foundation. Partner with Data and Engineering to define instrumentation, event taxonomy, source and campaign attribution, identity stitching, funnel reporting, and decision-quality dashboards. Ensure we can understand what is working, for whom, and why.
- Lead privacy-aware measurement. Have a strong point of view on first-party and third-party cookies, consent management, browser restrictions, data retention, and regional privacy requirements. Balance measurement quality, user trust, and compliance when making product decisions.
- Make technical search optimization a product capability. Own the product strategy for technical search (agent) engine optimization, including site architecture, crawlability, indexation, rendering, structured data, internal linking, redirects, canonicalization, and large-scale content or domain migrations.
- Raise the bar for web performance and quality. Set clear standards for page speed, Core Web Vitals, accessibility, reliability, responsiveness, and cross-browser behavior. Work with Design and Engineering to make craft and performance reinforcing rather than competing priorities.
- Lead through influence. Bring together senior partners across Product, Marketing, Design, Engineering, Data Science, Analytics, and Search Engine Optimization. Communicate strategy, decisions, results, and learning to executive audiences with clarity and conviction.
- Build for a global audience. Develop a thoughtful approach to internationalization and localization so that Postman's web experiences can perform across markets, languages, and regional customer needs.
About You
Your foundation is product management. You bring enough fluency across growth, marketing, design, analytics, privacy, and web engineering to lead effectively at the seams, but you have built your career by owning products and outcomes.
- Staff-level product leadership. You have 8+ years of product management experience, including significant ownership of customer-facing web products or digital experiences at scale. You have set strategy, built roadmaps, and delivered measurable results in complex organizations.
- Demonstrated outcome ownership. You can point to web experiences you personally led that materially changed customer behavior or business performance. You explain the problem, strategic choices, tradeoffs, shipped solution, measurement approach, and resulting impact.
- Deep web product expertise. You understand how modern websites are designed, built, rendered, served, measured, and evolved. You can partner credibly on content management systems, front-end architecture, server-side and client-side rendering, content delivery networks, release workflows, and technical dependencies.
- Strong technical search and agentic optimization fluency. You have hands-on experience using information architecture and technical search engine optimization and AEO to improve discovery at scale. You understand the implications of URL design, site hierarchy, internal linking, structured data, crawl budgets, rendering, redirects, canonicalization, and indexation.
- Web performance expertise. You understand page performance, Core Web Vitals, accessibility, and reliability as product concerns. You know how performance affects discovery, experience, and outcomes, and can make informed tradeoffs with Engineering and Design.
- Measurement, cookies, and attribution fluency. You understand browser and cookie behavior, consent management, first-party data, anonymous and authenticated identity, tag management, attribution limitations, and privacy-aware analytics. You can diagnose gaps in measurement rather than treating dashboards as ground truth.
- Experimentation and quantitative judgment. You are fluent in funnel analysis, experiment design, guardrail metrics, statistical interpretation, and post-launch learning. You know when to test, when not to test, and how to connect a program of experiments to a larger product strategy.
- Exceptional product judgment. You can move between long-term strategy and detailed execution, identify the few decisions that matter most, and balance customer value, business value, technical complexity, brand craft, and speed.
- Cross-functional gravity. You can walk into a room of competing senior stakeholders and leave it aligned on what will ship, what will not, and why. You influence without relying on formal authority and communicate effectively with technical and non-technical audiences.
- Customer empathy for technical audiences. You are curious about developers, technical teams, and how they evaluate and adopt tools. Experience with developer products, APIs, business-to-business software, or product-led growth is strongly valued.
The reasonably estimated base salary for this role ranges from $240,000 to $275,000, plus a competitive equity package. Actual compensation is based on the candidate's skills, qualifications, and experience.
What Else?
In addition to Postman's pay-on-performance philosophy, and a flexible schedule working with a fun, collaborative team, Postman offers a comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, and a monthly lunch stipend. Along with that, our wellness programs will help you stay in the best of your physical and mental health. Our frequent and fascinating team-building events will keep you connected, while our donation-matching program can support the causes you care about. We’re building a long-term company with an inclusive culture where everyone can be the best version of themselves.
At Postman we value in person collaboration. We are in office 5 days a week for all roles based out of our hubs in San Francisco Bay Area, Boston, Austin, New York City, Tokyo and London. For roles based in Bangalore, employees currently work in the office three days a week and will transition to five days per week by the end of the year. We were thoughtful in our approach which is based on collaboration and grounded in feedback from our workforce, leadership team, and peers. The benefits of our in office model will be shared knowledge, brainstorming sessions, communication, and building trust in-person that cannot be replicated via zoom.
Our Values
At Postman, we create with the same curiosity that we see in our users. We value transparency and honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.
Equal opportunity
Postman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.
