Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help global organizations of all sizes prepare for what’s next. Powered by the nation’s largest Gig-speed broadband network and backed by 24/7 customer support, Comcast Business is the nation’s largest technology provider to small businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services.
Job Summary
The Digital Marketing Experience Group of Comcast Business is transforming how new and existing Small, Mid-Market, and Enterprise business prospects and customers establish and grow a long-lasting relationship with Comcast.
The Comcast Business Experience Design (XD) team collaborates closely with Sales, Product Management, Customer Experience, Brand, Communications, Development, and other Marketing counterparts to define and design the end digital product, with a stellar customer experience at the forefront of every decision. As part of this group, the Content Strategy team is focused on creating engaging customer-facing content, storytelling, and narratives for our website.
Job Description
Comcast Business is seeking a Content Strategist to support B2B strategic initiatives, digital campaigns, and ongoing content development for Small Business (SB). This role will serve as a key partner in translating business priorities, product enhancements, and go-to-market initiatives into compelling, customer-centered web copy and content across Comcast Business digital properties. Key areas of focus include creating a simplified buy flow and enhancing existing customer journey and experience.
You will partner closely with Product, UX/UI, Brand, Marketing, and Development teams to translate business priorities and product requirements into clear, customer-centered web content, ensuring messaging alignment, editorial consistency, and a seamless digital experience across both large-scale SB initiatives and ongoing site updates.
This role is ideal for a detail-oriented content strategist with strong short-form writing skills, a passion for quality, and experience operating within fast-paced design teams.
Responsibilities:
Strategic Content Development & Writing
- Develop customer-facing web content that supports Small Business strategic initiatives, digital campaigns, promotional launches, and ongoing site enhancements.
- Produce written deliverables including copy decks, webpage copy, landing page recommendations, promotional messaging, feature callouts, and supporting digital content.
- Review product requirement documentation, feature updates, launch plans, and stakeholder inputs to identify customer-facing implications and web content needs.
- Translate complex product updates, technical requirements, and feature enhancements into customer-friendly, benefit-led messaging.
- Ensure all content reflects Comcast Business brand standards, voice, tone, and positioning guidelines.
- Stay informed on B2B market trends, competitor positioning, digital best practices, and evolving customer expectations.
Cross-Functional Collaboration
- Attend recurring team working sessions, design reviews, and initiative planning meetings to provide strategic content consultation and ensure alignment across stakeholders.
- Work closely with UX/UI partners to shape digital experiences that balance customer usability, messaging hierarchy, and conversion goals.
- Collaborate with Brand and Marketing partners to ensure web messaging is aligned with broader campaign positioning and customer communications.
- Partner with designers, developers, producers, and channel owners to ensure content is implemented accurately and effectively.
- Partner with Product Management and Merchandising teams to understand roadmap changes, promotional priorities, and launch timing.
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
- Other duties and responsibilities as assigned.
Basic Qualifications:
- 4+ years of experience in content strategy and UX copywriting within digital products or enterprise websites. B2B experience preferred.
- Exceptional professional writing, editing, and proofreading skills with the ability to simplify technical subject matter.
- Strong organizational and project management skills with ability to work on multiple initiatives simultaneously.
- Strong content strategy mindset with demonstrated experience building customer-facing digital messaging and copy decks.
- Experience working on digital buy flows, e-commerce, or shop platforms.
- Ability to interpret product requirements and convert business inputs into actionable web content deliverables.
- Strong collaboration skills with experience working across Product, UX/UI, Brand, Marketing, and Digital Production teams
- Knowledge of B2B telecommunications, wireless/mobile, or technology industries strongly preferred.
- Strong editing and proofreading skills with demonstrated attention to detail.
- Experience working within design systems and component-based content frameworks.
Preferred Qualifications:
- Experience supporting large-scale B2B digital platforms.
- Familiarity with Figma, CMS platforms, and QA workflows.
- Ability to balance BAU execution with strategic quality improvements.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
Collaboration, Communication, Content Strategy, Customer Experience (CX), Digital Channels, Digital Communications, UX Writing (User Experience Writing)
We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relevant Work Experience
2-5 Years
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
