Vice President, US Sales & Marketing

Accountabilities:

• Develop and present the U.S. commercial strategy, operating plan, and budget for approval.
• Lead the U.S. commercial launch and revenue growth, personally driving initial sales activities before building out the sales organization.
• Identify, open, and close initial TAVR and electrophysiology/conduction system pacing centers.
• Manage capital and per-procedure commercial models and ensure effective execution across customer accounts.
• Recruit, train, and manage a focused sales team, including defining territories and compensation in collaboration with executive leadership.
• Lead hospital contracting, value-analysis committee processes, and GPO/IDN engagement in coordination with Commercial Operations.
• Manage the U.S. commercial budget and ensure spending remains aligned with approved plans and strategic priorities.
• Define market positioning and messaging for interventional cardiology, electrophysiology, and hospital administration audiences.
• Plan and execute the organization's presence at major industry meetings, including TCT, HRS, ACC, and relevant conduction system pacing and structural-heart conferences.
• Direct sales collateral, case studies, digital content, and external marketing agencies where appropriate.
• Build and maintain strong relationships with TAVR and EP/CSP key opinion leaders and implanting physicians.
• Secure early adopters, clinical champions, podium opportunities, and other forms of clinical engagement.
• Coordinate with clinical engineering teams and imaging-center resources to support customer cases and site onboarding.
• Establish appropriate forecasting, pipeline management, and CRM processes for a growing commercial organization.
• Report regularly to executive leadership on pipeline development, conversions, market feedback, and commercial performance.
• Share clinical and market insights with R&D and regulatory teams to inform product development and market strategy.
• Deliver first-year commercial milestones, including launch execution, early-adopter center activation, sales team development, and establishment of a KOL advisory group.

Requirements:

• 12+ years of experience in U.S. cardiovascular medical device sales, including at least 5 years in a sales leadership position at Regional/Area Director level or above.
• Demonstrable personal network among electrophysiology/conduction system pacing opinion leaders and implanting physicians.
• Established relationships with structural heart and TAVR operators are strongly preferred.
• Proven track record launching new technologies or opening new clinical indications rather than exclusively managing mature product franchises.
• Experience with capital and disposable sales models, hospital value-analysis processes, and GPO/IDN contracting.
• Demonstrated ability to operate with limited infrastructure, including developing strategy, creating operating plans, executing commercial initiatives, and building teams.
• Strong commercial leadership, business development, negotiation, and relationship-management capabilities.
• Excellent communication and presentation skills with the ability to engage physicians, hospital executives, commercial stakeholders, and internal teams.
• Ability to work effectively across sales, marketing, clinical, product, regulatory, and engineering functions.
• Prior experience at a venture-backed medical device company through an initial U.S. launch is preferred.
• Familiarity with cardiac imaging, including CT-based planning, or mapping systems is preferred.
• Previous ownership of marketing responsibilities is preferred.
• Comfortable working in a fast-paced startup environment with significant autonomy and evolving priorities.
• Willingness to travel approximately 60%, with the ability to support customer meetings, clinical engagements, conferences, and commercial activities throughout the U.S.

Benefits:

• Competitive compensation commensurate with experience.
• Base salary plus variable compensation.
• Equity participation opportunity.
• Remote U.S. work arrangement.
• Significant autonomy and ownership in building a new commercial organization.
• Opportunity to shape the U.S. launch and growth strategy for an innovative medical technology.
• Direct exposure to physicians, key opinion leaders, hospital systems, and major healthcare stakeholders.
• Opportunity to build and lead a focused sales organization from the ground up.
• Fast-paced startup environment with close collaboration across commercial, clinical, product, regulatory, and engineering functions.
• Approximately 60% travel supporting U.S. commercial and clinical activities.