VP, Incubation Hub

Accountabilities

You will establish and lead the Incubation Hub, turning market opportunities into validated product concepts and scalable business offerings. Your responsibilities will include:

• Define the overall strategy, vision, and roadmap for the Incubation Hub, determining which opportunities to explore, test, scale, or discontinue.

• Identify emerging customer needs, market gaps, and innovative product opportunities across a diverse digital portfolio.

• Design and lead rapid experimentation cycles to validate ideas with real customers before committing significant resources.

• Evaluate existing products and early-stage offerings, including Concept Lab initiatives and VPN solutions, to assess performance, growth potential, and future investment needs.

• Make informed product lifecycle decisions, including scaling successful offerings, pivoting underperforming initiatives, or responsibly winding down products.

• Manage product transitions carefully, ensuring customers are directed toward suitable alternatives and teams can refocus on new priorities.

• Collaborate with Growth teams on positioning, packaging, pricing, and go-to-market strategies for new offerings.

• Work closely with adjacent product areas, including Digital Presence and Domains, to ensure new solutions complement existing customer experiences.

• Define an AI-forward product strategy, identifying opportunities to integrate AI capabilities, automation, and agentic technologies across the portfolio.

• Assess how AI can enhance existing products, unlock new business opportunities, simplify customer experiences, or replace legacy solutions.

• Ensure new AI capabilities align with the broader platform strategy and complement the development of AI-native web presence products.

• Build, manage, and develop a high-performing team of product managers, expanding the organization as the portfolio and business needs evolve.

• Align Product, Engineering, Marketing, Customer Experience, and Finance stakeholders around shared priorities, execution plans, and measurable outcomes.

• Establish a scalable operating model that encourages fast decision-making, efficient collaboration, and disciplined product development.

• Monitor competitors, market developments, and emerging technologies to identify opportunities for differentiation.

• Translate market intelligence into actionable product and portfolio decisions that strengthen long-term competitiveness.

Requirements:

The ideal candidate is an entrepreneurial product leader with broad experience across different industries, product categories, and business models. You should bring:

• Extensive product leadership experience across multiple companies, product types, and business models, with a strong ability to identify and evaluate new opportunities.

• A proven track record of managing multiple product lifecycles, from initial concepts and experimentation through launch, iteration, scaling, and discontinuation when necessary.

• First-hand experience learning from both successful and unsuccessful product initiatives and applying those insights to future decisions.

• Demonstrated success bringing AI-powered products or features to market, combined with an AI-native approach to everyday work and product development.

• Experience building product teams from the ground up, recruiting strong talent, and scaling teams as business needs grow.

• An entrepreneurial mindset, with strong ownership, initiative, and the ability to operate effectively within a larger organizational structure.

• Up-to-date knowledge of market dynamics, emerging technologies, and competitive trends, ideally supported by an active industry presence through writing, speaking, or professional discussions.

• Strong strategic thinking and commercial judgment, with the ability to distinguish promising opportunities from ideas that are unlikely to deliver meaningful value.

• Comfort operating in ambiguous environments, moving quickly from concepts to customer validation and actionable decisions.

• Excellent leadership and stakeholder management skills, with the ability to influence cross-functional teams and align diverse perspectives.

• Candor, integrity, and the confidence to challenge established approaches while maintaining sound judgment and a commitment to doing the right things.

Benefits:

• 100% remote working opportunity.

• Direct reporting line to the Chief Product Officer and close access to senior leadership.

• Significant autonomy to shape product strategy and influence the future direction of a diverse portfolio.

• Opportunity to build and lead a new product innovation team from the ground up.

• Ability to test and validate new ideas with a global customer base of millions and more than 35 million domains under management.

• Exposure to a wide range of product categories, including digital presence, email, security, marketing tools, and AI-powered solutions.

• Opportunity to work in an AI-first environment and influence the development of next-generation digital products.

• Cross-functional collaboration with Product, Engineering, Growth, Marketing, Customer Experience, and Finance teams.

• Eastern US and Central European working-hours overlap required.