VP of Sales

Accountabilities:

• Own the U.S. sales function, setting strategy, building scalable processes, and driving substantial growth in new customer acquisition and ARR.
• Develop and scale the existing team of Account Executives and BDRs while expanding into new states and adding Sales Managers as the organization grows.
• Lead by example on strategic accounts, participating directly in the full new-logo sales cycle from outbound prospecting and industry events through negotiation and close.
• Own the pilot-to-subscription conversion motion in close partnership with Customer Success teams responsible for ARR and expansion.
• Build trusted, long-term relationships with decision-makers across state and local government, public health, and human services agencies.
• Establish a high-performance culture across a remote sales organization through coaching, accountability structures, operating rhythms, and clear performance expectations.
• Represent the organization at key conferences and industry events, strengthening market presence and customer relationships.
• Partner closely with the CEO, Product, and Customer Success teams to refine messaging, pricing, product positioning, and go-to-market strategy.
• Maintain rigorous pipeline management and forecasting while providing transparent, detailed reporting on sales performance and team results.
• Continuously identify opportunities to improve sales execution, market expansion, and organizational effectiveness.

Requirements:

• Proven track record building and scaling a sales organization within a Series A–D SaaS company, including taking a relatively unknown business through significant market growth.
• Strong new-business and hunter mentality, with enthusiasm for winning new logos and creating the structure required for a sales team to succeed.
• Demonstrated ability to identify, coach, develop, and retain high-performing sales professionals while addressing performance issues decisively and constructively.
• Strong commercial judgment, forecasting discipline, and pipeline management skills.
• Intellectual curiosity and the ability to understand complex sales environments, including government structures, local challenges, legal frameworks, and procurement processes.
• Strong customer orientation and the ability to establish trusted relationships with public-sector and institutional decision-makers.
• Hands-on selling mindset and willingness to remain deeply involved in strategic deals while building and scaling the broader team.
• Excellent leadership, communication, analytical, and organizational skills.
• Experience operating effectively in a distributed and remote environment.
• Based in or willing to relocate to the U.S. Eastern or Central Time Zones, with an East Coast location preferred.
• Experience as a founder with demonstrated commercial traction is a strong advantage.
• Experience selling to state and local government, including familiarity with budget cycles, RFPs, and procurement processes, is a strong advantage.
• Background in GovTech, HealthTech, human services software, or related sectors is a plus.
• Experience with pilot-to-subscription or land-and-expand sales models is a plus.
• Experience helping a UK or European company expand into the U.S. market is a plus.

Benefits:

• $200,000–$280,000 USD base salary, depending on experience and scope.
• Up to 100% OTE bonus tied to new logos and pilots.
• Meaningful equity opportunity.
• Healthcare coverage.
• Generous PTO.
• $400 home office budget.
• Wellbeing allowance.
• Fully remote work within the U.S.
• Ability to work abroad for up to 6 weeks per year.
• Direct partnership with the CEO and significant ownership of U.S. sales strategy.
• Opportunity to build and scale a sales organization with substantial market expansion potential.
• Exposure to government, public health, and human services markets.
• High-impact role combining strategic leadership, team development, customer engagement, and hands-on sales.