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Role: AD Operations - Executive.
Experience: 6 months - 1-3 Years.
Location: Bangalore.
About MarketStar
In everything we do, we believe in creating growth, for our clients, employees, and community. For the past 35+ years, we have been generating revenue for the most innovative tech companies globally through our outsourced B2B demand, sales, customer success, and revenue operations solutions. We are passionate about cultivating career advancements for our people and supporting them through mentorship, leadership, and career development programs. We provide service and support to our communities through the MarketStar Foundation.
Our exceptional team is the cornerstone of MarketStar's accomplishments. We are proud of our award-winning workplace culture and for being named a top employer. These achievements are a testament to our six core values, embraced by our 3,000+ employees worldwide. From our headquarters in Utah, USA, to our global offices in India, Ireland, Bulgaria, Mexico, the Philippines, and Australia, we all work together to drive innovation and success.
We are excited to have you apply to join our MarketStar team and can’t wait to discuss how we can help you find growth!
Read on to understand more about this opportunity.
About the Client:
World’s largest professional networking platform.
Role Overview:
We are seeking a highly motivated Media Operations Executive / Ad Operations Executive to join our team and provide exceptional support to our clients using Marketing , Talent & Learning Solutions.
Key Skills:
- Advertising Platforms: Proficiency in using advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Advertising, and others to manage campaigns and optimize performance.
- Data Analysis: Strong analytical skills with the ability to interpret campaign data, identify trends, and draw actionable insights to optimize advertising strategies.
- Technical Proficiency: Familiarity with ad operations tools and technologies,
- including ad servers, tag management systems, and data management platforms.
- Communication: Excellent written and verbal communication skills, with the ability to effectively convey complex ideas and information to clients and internal stakeholders.
- Client Management: Ability to build and maintain positive relationships with clients, understand their needs, and provide proactive support and guidance.
- Project Management: Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Problem-Solving: Resourcefulness and creativity in solving issues and challenges that arise during campaign setup, execution, and optimization.
- Collaboration: Ability to work effectively as part of a cross-functional team,
- collaborating with sales, marketing, creative, and technical teams to deliver integrated advertising solutions.
- Adaptability: Flexibility and willingness to adapt to changing priorities, client
- requirements, and industry trends in the dynamic digital media landscape.
- Continuous Learning: Eagerness to stay updated on industry developments, new advertising technologies, and best practices through self-directed learning and professional development opportunities.
Key Responsibilities:
- Client Support and Communication: Provide prompt and professional assistance to clients through various communication channels, including phone, email, and chat. Address client inquiries, resolve issues, and provide guidance on advertising solutions and best practices.
- Campaign Management: Coordinate the setup, launch, and monitoring of
- advertising campaigns across different platforms. Ensure campaigns are executed accurately and in line with client objectives and specifications.
- Data Analysis and Reporting: Analyze campaign performance data to track key metrics, identify trends, and generate insights for clients. Prepare regular reports and presentations to communicate campaign results and recommendations effectively.
- Ad Operations Management: Oversee ad operations processes, including ad
- trafficking, creative asset management, and quality assurance. Ensure timely and accurate delivery of advertising assets and campaigns.
- Client Relationship Management: Cultivate strong relationships with clients, serving as a trusted advisor and strategic partner. Proactively identify opportunities to optimize campaigns and drive client satisfaction and retention.
- Cross-Functional Collaboration: Collaborate closely with internal teams, including sales, marketing, and product development, to support client needs and drive business objectives. Provide feedback and insights to inform product enhancements and improvements.
- Troubleshooting and Issue Resolution: Investigate and resolve technical issues, discrepancies, and other campaign-related challenges in a timely manner. Escalate complex issues to appropriate teams and stakeholders as needed.
- Continuous Learning and Development: Stay updated on industry trends, emerging technologies, and platform updates related to digital advertising. Participate in training programs and skill development initiatives to enhance expertise and effectiveness in media operations.
- Process Improvement and Optimization: Identify opportunities to streamlineworkflows, improve operational efficiency, and enhance service delivery. Implement best practices and standard operating procedures to drive consistency and excellence in media operations.
- Quality Assurance and Compliance: Ensure compliance with relevant policies, regulations, and industry standards related to advertising operations and data privacy. Conduct regular audits and checks to maintain quality standards and mitigate risks.
What’s in it for you?
Constant Learning and an entrepreneurial growth mindset. Employee-centric benefits plan including but not limited to Comprehensive Health Insurance, generous Leave Policy, Covid Support, Vaccination drives, Well-being sessions, real-time grievance redressal, and work flexibility.
We are a people-first organization with policies and processes that help you bring the best version of yourself into work including fast-track growth for high-potential folks. An opportunity to be associated with the world’s leading brands as clients. To be a part of an organization with more than 60% of homegrown Leaders. Customized training programs that are catered to personal and professional development. We are an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success.
Note: This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with it. Responsibilities may change over time to accommodate business needs.
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