Director of Digital Strategy and Media

Job Title

Director of Digital Strategy and Media

Department

Myaamia Center

Worker Type

Temporary (Fixed Term)

Pay Type

Salary

Benefit Eligible

Yes

Job Description Summary

The Director of Digital Strategy and Media Production at the Myaamia Center (MC) will provide strategic leadership for the development, implementation, and management of the Center’s digital platforms, software applications, media production initiatives, and audience engagement strategies. This role combines expertise in digital communications, application development, media production, and technology infrastructure to support organizational goals, enhance audience reach, and create sustainable digital solutions.

Working collaboratively across MC departments, the Director will oversee digital strategy, web and application development, content distribution, media production workflows, and technology integration while ensuring accessibility, security, scalability, and brand consistency across all digital channels.

Job Description

Essential Duties and Responsibilities:

Digital Strategy & Audience Engagement:

• Develop and implement a comprehensive digital strategy to expand audience reach and engagement across web, mobile, social, and emerging digital platforms.
• Lead digital distribution strategies to deliver content effectively to existing and new audiences through owned and partner channels.
• Establish and maintain standards for digital communications, branding, accessibility, and user experience.
• Analyze audience behavior, digital performance metrics, and engagement data to guide strategic decisions and improve outcomes.
• Develop and distribute reports related to digital analytics, audience engagement, outreach performance, and platform effectiveness.
• Maintain awareness of emerging digital media trends, technologies, and best practices.

Application Development & Technology Leadership

• Provide strategic direction, project management, and operational leadership for software developers, digital specialists, and external technical collaborators. 
• Lead the scoping, milestone planning, deployment, and lifecycle maintenance of web-based and mobile applications.
• Collaborate with stakeholders to define project goals, technical requirements, priorities, and timelines.
• Serve as the primary liaison to university Information Technology services to coordinate application hosting, repository management, security, and backup processes. 
• Ensure systems and applications adhere to accessibility standards, cybersecurity best practices, and performance expectations.

Media Production & Content Systems

• Direct digital media production workflows including audio, video, livestream, online programming, and multimedia content initiatives.
• Oversee digital asset management, content lifecycle planning, and platform publishing strategies.
• Support media production teams with technical expertise related to streaming, online distribution, and digital content delivery systems.
• Collaborate with creative teams to ensure consistent branding, storytelling, and user-centered digital experiences.
• Guide the implementation and maintenance of Content Management Systems (CMS) and digital publishing platforms.

Leadership & Collaboration

• The Myaamia Center is a team-oriented workspace with highly trained interdisciplinary staff. Must be able to foster a collaborative, inclusive, and innovative work environment that encourages experimentation, creativity, and continuous improvement.
• Supervise and mentor technical and digital media staff while supporting professional development and team accountability.
• Work closely with organizational leadership, educators, researchers, developers, designers, and communications staff to advance strategic initiatives.
• Document processes, procedures, and technical systems to ensure sustainability and institutional knowledge retention.
• Serve as a key organizational resource for digital strategy, technology planning, and media innovation.

Administrative Responsibilities

• The Myaamia Center includes an administrative team that manages budgets, grant expenditures and endowments. Must be able to work within departmental budgets, project timelines, and operational priorities.
• Maintain records, documentation, and archives related to digital systems, media assets, and strategic initiatives.
• Coordinate with vendors, consultants, and technology service providers to resolve technical issues and support operational needs.

Minimum Qualifications:

• Bachelor’s degree in Computer Science, Information Technology, Digital Media, Communications, or a related field.
• Minimum of eight years of progressively responsible experience in digital strategy, application development, media production, or related technical leadership roles.
• Demonstrated experience leading digital projects and cross-functional teams.
• Applicants must have a novice-level command of the Myaamia language; culture, community-based tribal education, and be willing to participate in ongoing revitalization activities within the Miami Tribe community when appropriate.
• Strong team orientation and ability to work in interdisciplinary environments.

Preferred Qualifications:

• Advanced degree in a related field.
• Experience in higher education, public media, nonprofit, or mission-driven organizations.
• Experience with accessibility standards (ADA/WCAG), and user experience design.
• Experience with audio/video production tools, livestreaming technologies, and multimedia workflows.
• Demonstrated ability to manage multiple projects and collaborate effectively across technical and non-technical teams.
• Excellent written, verbal, and interpersonal communication skills.
• Strong analytical, organizational, and problem-solving abilities.
• Commitment to broad access, fairness, and inclusion across digital products and organizational practices. 

Reporting Relationships:

Reports directly to the Executive Director of the Myaamia Center; is expected to perform the job with minimal supervision, and to take initiative and make independent judgments and decisions in executing job duties.

Supervisory Responsibilities:

Will supervise software developers, digital strategists, media production staff, social media specialists, digital platform administrators, and student employees as assigned.

Working Conditions:

Work is primarily performed in a climate-controlled office or hybrid work environment with moderate use of computers and digital production equipment. Occasional evening or weekend work may be required to support live events, digital productions, or project deadlines.

Organizational Expectations:

• Demonstrate a strong commitment to the organization’s mission and values.
• Foster respectful, inclusive, and collaborative relationships with colleagues, partners, and audiences.
• Work with interdisciplinary teams.
• Encourage innovation, creativity, accountability, and continuous learning.
• Maintain confidentiality and professionalism in all aspects of the role.
• Serve as an ambassador for the organization through effective communication and leadership.

Additional Position Information (if applicable)

Required Application Documents

Resume/CV and Cover Letter

Special Instructions (if applicable)

Inquiries may be directed to Daryl Baldwin baldwidw@miamioh.edu

Additional Information

A criminal background check is required. All campuses are smoke- and tobacco-free campuses.

This organization participates in E-Verify.

Remote Work
For positions that are approved for remote work: Remote work is not a right, it is a work arrangement that can be modified or revoked by Miami University at any time for any reason, including the convenience of the University.

Reasonable Accommodations
Requests for reasonable accommodations for disabilities related to employment should be directed to ADAFacultyStaff@miamioh.edu or 513-529-3560. Questions and follow-ups regarding requests should also be directed here.

Miami University Values Statement
Miami University is a scholarly community whose members believe that a liberal education is grounded in qualities of character as well as of intellect. We respect the dignity of other persons, the rights and property of others, and the right of others to hold and express disparate beliefs. We believe in honesty, integrity, and the importance of moral conduct. We defend the freedom of inquiry that is the heart of learning and combine that freedom with the exercise of judgment and the acceptance of personal responsibility.

For more information on Miami University’s mission and core values, please visit the Mission and Core Values webpage.

Equal Opportunity/Affirmative Action Statement
Miami University, an Equal Opportunity/Affirmative Action employer, encourages applications from protected veterans and individuals with disabilities. Miami University prohibits harassment, discrimination and retaliation on the basis of age (40 years or older), color, disability, gender identity or expression, genetic information, military status, national origin (ancestry), pregnancy, race, religion, sex/gender, status as a parent or foster parent, sexual orientation, or protected veteran status in its application and admission processes, educational programs and activities, facilities, programs or employment practices. Requests for reasonable accommodations for disabilities related to employment should be directed to ADAFacultyStaff@miamioh.edu or 513-529-3560.

Clery Act
As part of the University’s commitment to maintaining a healthy and safe living, learning, and working environment, we encourage you to read Miami University’s Annual Security & Fire Safety Report at: http://www.MiamiOH.edu/campus-safety/annual-report/index.html, which contains information about campus safety, crime statistics, and our drug and alcohol abuse and prevention program designed to prevent the unlawful possession, use, and distribution of drugs and alcohol on campus and at university events and activities. This report also contains information on programs and policies designed to prevent and address sexual violence, domestic violence, dating violence, and stalking. Each year, email notification of this website is made to all faculty, staff, and enrolled students. Written notification is also provided to prospective students and employees. Hard copies of the Annual Security & Fire Safety Report may be obtained from the Miami University Police Department at 513-529-2223.

Labor Law Posters for Applicants

Please visit our Labor Law Posters webpage to access all relevant and applicable labor law information.